FORTĒA®

Marketing manager in consumer health

In short

Junior Marketing Manager role at a Berlin-based DTC consumer health startup in the healthy aging space, working on-site with the marketing and founding teams. The job covers performance marketing campaigns (Meta, Google, TikTok), landing pages, creatives, conversion and retention optimization, and KPI reporting. Requires a marketing-related degree, initial practical experience in marketing/startup/e-commerce, and very good English and German language skills.

About the Company
We are building the leading digital consumer health brand in the healthy aging space. Our mission: experience vitality anew—for the best years of your life. We combine medical credibility with digital innovation to create a new kind of health brand: clear, trustworthy, consumer-friendly, and always focused on extending healthy years of life. Forward Health was founded by experienced entrepreneurs who have already built DTC brands generating tens of millions. We are supported by a leading VC and business angels.
As a Junior Marketing Manager, you work closely with the marketing and founding teams and support the building and scaling of our brand. You gain deep insights into the growth phase of a DTC health brand and take responsibility for operational marketing topics across the entire customer journey.
Tasks
•Implementation and optimization of performance marketing campaigns (Meta, Google, TikTok), as well as support with launches and promotions
•Contribute to developing landing pages, creatives, direct response content, and social media assets; coordinate external service providers and creators
•Optimize conversions, retention, and subscription models; analyze user behavior and derive growth measures
•Evaluate campaign and funnel performance; report key KPIs and support data-driven decisions
•Organize and prepare day-to-day marketing projects; take responsibility for your own highly visible subprojects
Requirements
•Degree in marketing, business administration, media, communications, psychology, or a comparable field
•Initial practical experience in marketing, a startup, or e-commerce
•Interest in performance marketing, consumer brands, and digital growth
•Analytical thinking, a structured approach to work, and strong execution skills
•Hands-on mentality, personal responsibility, and drive
•Enthusiasm for health, longevity, and entrepreneurship
•Very good English and German language skills
Conditions
•Insights into a hyper-growth company focused on scaling
•Direct collaboration with experienced founders (former Mammaly, former BCG, Forbes 30 Under 30)
•A steep learning curve through responsibility for your own projects
•A dynamic, ambitious environment with flat hierarchies

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