About the Company
ASBIS is a global value-added distributor, OEM and solutions provider that connects technology brands with markets across EMEA.
Responsibilities
•Plan and execute the BTL and trade marketing calendar across EMEA in line with marketing and commercial objectives
•Develop and coordinate retail promotions, channel activations, and in-store and online visibility campaigns with sales teams and business partners
•Manage POS materials, merchandising, displays, and localized marketing assets, ensuring timely delivery and implementation
•Manage trade marketing budgets and Market Development Funds (MDF), monitor spending, and coordinate budget reconciliation and supplier documentation
•Measure campaign effectiveness through sell-out growth, product rotation, conversion, and return on investment (ROI), and recommend improvements based on results
•Collaborate with Marketing Communications and Digital teams to ensure consistent brand messaging across campaigns and trade activities
•Monitor competitor promotions, retail visibility, and pricing perception, and provide insights to support commercial planning
•Coordinate external agencies, field marketing specialists, and partners to ensure effective execution across markets
Requirements
•Proven experience in trade marketing, BTL marketing, or retail marketing
•Hands-on experience planning and executing retail promotions, POS initiatives, merchandising, and channel activations
•Experience coordinating marketing activities across multiple countries, markets, or retail partners
•Strong commercial understanding and experience measuring campaign performance through sell-out, product rotation, conversion, or ROI
•Experience managing trade marketing budgets, MDF allocation, spending, and supplier documentation
•Experience working with sales teams, distributors, retailers, marketplaces, and external agencies
•Strong analytical skills and ability to translate campaign results and competitor insights into actionable improvements
•Excellent project management, communication, and stakeholder coordination skills
•Ability to work across diverse EMEA markets and coordinate multiple activities and deadlines simultaneously
Nice to have
•Experience in consumer electronics, consumer accessories, FMCG, or retail
Conditions
•Competitive salary package and motivation scheme
•Access to continuous professional development, training, certification programs, events, and team buildings
•Life events' gifts, corporate presents and awards, and years-of-service bonuses
•Special prices for Company products
