About the Role
Dressup Group has operated in the Georgian market for 32 years and exclusively represents internationally renowned clothing and footwear brands. The company has more than 90 stores in Tbilisi, Rustavi, Batumi and Zugdidi, as well as an online store, Dressup.ge. Dressup.ge, a leading fashion e-commerce platform in Georgia, is looking for an e-commerce marketer to develop the home, kids' and personal care categories, increase brand awareness and support sales.
Responsibilities
•Identify growth opportunities for your categories based on sales, seasonality and trend analysis.
•Define marketing strategy, objectives, communication channels and key messages for the categories.
•Plan, execute and coordinate campaigns.
•Monitor sales dynamics and marketing results, assess the effectiveness of activities and prepare monthly reports.
•Manage the promotional activities calendar and participate in preparing monthly SMM and Web calendars.
•Find and adapt the required materials from international partner brands.
•Organize joint projects with influencers, designers and other partners.
•Manage the full promotional process for your categories, from receiving information from the commercial team to final launch: define communication channels, prepare detailed briefs for the Design, Content and Digital teams, coordinate the workflow and quality-check the final materials.
•Perform other tasks required by Dressup.ge's workflows, within the scope of your competence.
Requirements
•At least 2 years of experience in marketing, digital marketing, SMM or a similar field.
•Ability to analyze sales and marketing data and identify trends and new opportunities.
•Ability to translate customer needs and business objectives into relevant marketing activities.
•Aesthetic sensibility and ability to recognize visual and content trends.
•Proficiency in English at an advanced level (B2 level preferred).
•Ability to collaborate effectively with different teams and external partners, manage several parallel processes and see tasks through to completion.
Conditions
•Corporate discount at Dressup stores.
•Anniversary and wedding leave.
•A gift on the birth of a child.
•Real opportunities for career development and promotion.
•Health insurance.
•Special rates for FitPass services.
•Encouragement and support for ideas.
•Work schedule: 40 hours per week.
•Compensation: based on experience.
•Work location: head office, 19 D. Gamrekeli St.
