About the Role
Seeking an experienced SFMC Business Analyst / Operations Specialist to support Salesforce Marketing Cloud operations, campaign execution, customer segmentation, and journey automation across B2C, B2B2C, and B2B environments.
Responsibilities
•Configure and monitor customer journeys and automations
•Manage campaigns, audience segmentation, and Data Extensions
•Troubleshoot campaign, data, targeting, and integration issues
•Support incident management, backlog, UAT, and regression testing
•Maintain data quality, consent controls, and campaign performance
Requirements
•5+ years in Business Analysis, CRM, or Marketing Technology
•Hands-on Salesforce Marketing Cloud (SFMC)
•Journey Builder, Automation Studio, and Email Studio
•Campaign setup, audience management, and segmentation
•Incident troubleshooting, UAT, and regression testing
•Data quality and consent management (opt-in/opt-out)
•Fluent English and French (mandatory)
Nice to Have
•Spanish language skills
•Experience in insurance, assistance, travel, or financial services
•Multinational environment experience
•Master's degree or equivalent
Conditions
No conditions specified in the posting.
