Factorial

product marketing manager for AI for Business

In short

Senior Product Marketing Manager role at Factorial, an AI-for-business platform company, based onsite in Barcelona. The job owns go-to-market strategy and execution for new product launches, coordinating Product, Sales, Customer Success, Finance and Marketing stakeholders, building sales/marketing assets, and defining pricing and packaging. Requires 5+ years of B2B SaaS product marketing experience, strong project management across multiple stakeholders, and fluent English plus native or C2 level in French, German, Spanish, Italian, or Portuguese.

About
Factorial provides AI for businesses that understands how companies operate, connects workflows across the organization, and turns that context into action. Its platform supports work such as candidate screening, expense management, answering questions, and report creation.
Responsibilities
•Own go-to-market strategies for new product launches, including ideation, planning, and business impact forecasting
•Coordinate stakeholders across Product, Sales, Customer Success, Finance, Marketing, partners, and external agencies to align launch plans, timelines, actions, and priorities
•Drive go-to-market campaign project management and follow-ups to meet deadlines, align stakeholders, and achieve business results
•Oversee marketing materials to ensure brand consistency, accuracy, and alignment with product positioning
•Research competitors and customers through interviews, surveys, and data analysis, and identify market trends
•Create and maintain product assets and sales materials, including pitch decks, landing pages, and sales battlecards
•Collaborate with product teams on roadmap planning and validation using market and customer insights
•Conduct internal product training with the Presales team for Sales, Customer Experience, and Marketing
•Create public product updates for the client-facing product changelog
•Analyze data to identify insights and opportunities to grow products
•Develop briefings for marketing activities and scripts for product presentations and videos
•Collaborate with the Brand team to create product assets, especially product videos and motion content
•Define pricing and packaging proposals with the Product team for new and existing products
•Collaborate with Customer Marketing to gather customer stories, testimonials, and case studies supporting product narratives
Requirements
•5+ Years of Product Marketing experience in SaaS, ideally B2B, with a proven record of product launches with business impact
•Experience managing large projects with multiple stakeholders and teams, especially go-to-market campaigns and product launches
•Ability to analyze business data and identify insights and growth opportunities
•Strong communication and storytelling skills
•Versatile product, marketing, and business skills, including data analysis, design, and video scripting
•Strong attention to detail and commitment to high-quality outputs
•Expertise in competitive intelligence research and understanding the voice of the customer
•Curious, adaptable, and proactive
•Excellent spoken English and native or C2 proficiency in French, German, Spanish, Italian, or Portuguese
Nice to have
•B2B SaaS experience
Conditions
•Salary range: between 49,000€ (fix + variables) and 69,000€ (fix + variables)
•Competitive ESOP plan
•Private health insurance through Alan
•Wellhub membership, including gyms, pools, and outdoor classes
•Cobee expense savings
•Language classes
•Breakfast at the office and organic fruit
•Nora discounts
•Free caffeine and theine
•Pet-friendly workplace
•High-growth, multicultural, and friendly environment

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