Red Bull

On Premise Sales & Trade Marketing - 18 Month Program

In short

An 18-month graduate program at Red Bull UK (London) rotating across Field Sales, Key Accounts, and Trade Marketing within the On-Premise channel, running from 5 July 2027 to 29 December 2028. The role involves leading sales projects, developing trade marketing initiatives, analysing performance, and working directly with customers in the field. It requires a Bachelor's or Master's degree, an understanding of sales and trade marketing, strong relationship-building and communication skills, and availability for the full program duration.

# On Premise Sales & Trade Marketing - 18 Month Program
Red Bull UK is currently recruiting for a Sales & Trade Marketing Graduate to join our team based in London, UK. This role is part of our Graduate Program starting on the 5th of July 2027 for 18 Months.
You'll get the chance to work with our highly professional teams and show us your capabilities, while your delivery and contribution during the program will shape the scope of your future at Red Bull. As the On Premise Graduate you will engage in a dynamic blend of rotations that are designed to give you a strong foundation in filed sales, commercial and trade marketing skills. The graduate program will include rotations across Red Bull's core On-Premise channels, including Field Sales, Key Accounts, and Trade Marketing. Throughout the role, activities and projects will focus on turning strategy into action by delivering initiatives that drive the purchase of Red Bull.
The Graduate Program runs from the 5th July 2027 to 29th December 2028. You must be available for the whole duration of the program. Applications close at 12:00pm on Monday, 26 October. Although multiple applications will be considered separately, we recommend applying only for the opportunity that is most closely aligned to your interests and experience.
Responsibilities
Sales Planning & Execution
Lead targeted sales projects in each rotation, gaining practical experience in both sales and trade marketing. Working with the sales team, you will identify growth opportunities, monitor performance, prepare insight-led reports, and support the delivery of sales targets.
Development & Implementation of Trade Marketing
Each rotation will include a trade marketing project, giving you the opportunity to bring ideas to life in real customer environments. You will support initiatives designed to increase consumer purchase and strengthen Red Bull's presence in the On Premise channel, while developing an understanding of how trade marketing and sales work together to drive growth.
Analyse, Review and Report on Performance
A key part of the programme is learning how to assess project success and turn results into action. In each rotation, you will analyse performance, review outcomes, and produce case studies to identify future growth opportunities. Your insights will help shape wider sales and trade marketing priorities.
Musketeering (Field Sales)
You will build your sales, networking, and trade marketing skills by working in the field with On Premise customers. This rotation will provide direct exposure to customer relationships, brand activation, and sales execution. You will manage a selected group of customers, ensure Red Bull is activated effectively, and support sales growth.
Requirements
•Bachelor's degree or Master's degree.
•Relevant work or internship experience is a plus.
•A demonstrable understanding of sales and trade marketing.
•Able to build relationships, present ideas clearly, and work effectively with customers and internal teams.
•An interest in understanding what drives sales, customer behaviour, and business growth.
•Confident in identifying opportunities and finding practical solutions in fast-paced environments.
•Motivated by achieving targets and delivering measurable outcomes.

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