About Saily
Saily provides secure mobile data plans for travelers, with no roaming charges or physical SIM cards. Its service offers fast, secure mobile data in more than 200 countries.
Задачи
•Own the long-term social media content strategy and brand direction across LinkedIn, Reddit, and emerging channels, with TikTok identified as a key opportunity for the next 6–12 months
•Plan content directions, topics, and angles to ensure a consistent brand identity across channels
•Adapt product features into full-funnel messaging and define selling points for each funnel stage
•Collaborate with the paid social team to analyze performance, evaluate creatives, and brainstorm data-driven iterations
•Produce weekly UGC content at scale through outsourced creator platforms
•Brief copywriters and evaluate whether their work meets channel and funnel requirements; identify changes where needed
•Plan and oversee social media calendars and deliverables with design and content teams
•Track content performance and audience engagement, and adjust plans when goals are not met
•Align social media goals with relevant teams and leadership
Требования
•At least 3 years of experience in social media strategy and execution for global audiences
•Strategic creative input into digital marketing funnels, including building full-funnel messaging flows from a single product feature
•Experience with or strong understanding of paid social and performance creative, including metrics, creative evaluation, and iteration on underperforming assets
•Proven experience with LinkedIn and Reddit
•Excellent spoken and written English; able to simplify complex ideas and tailor messages to different audiences
•Strong analytical skills and working knowledge of Google Analytics
•Strong time management and ownership
•Proactive, clear communication across teams with competing requests
•Bold and resilient in a fast-paced environment; able to flag capacity and expectation/reality clashes early
Будет плюсом
•B2B experience
•TikTok experience
•UGC production through outsourced platforms
•Google Ads
•SEO
•Webflow
•Digital marketing or agency background
Условия
•Extra vacation days, sick days, and time off
•Private health insurance in Lithuania and Poland, fully covered
•Free Calm, Headspace, and Mindletic subscriptions; resilience and mindfulness training
•In-house gyms, sport cards, online workouts, and personal guidance
•Company-wide workation abroad
•Birthday, wedding, and new family member gifts
•Children's summer camps and schedule flexibility
•Team-building activities and company events
•Access to the Vilnius HQ facilities, including a coffee bar, gyms, kids' room, music room, and massage chairs
