Job Description
Responsibilities will include (but are not limited to) the following:
•Lead strategic planning and tactical execution for Cardiovascular & Metabolic diseases brand(s) in respective therapeutic areas for Japan
•Shape the market and healthcare ecosystem beyond product strategy by addressing barriers to adoption, driving stakeholder collaboration, and creating an environment that enables successful launch and sustainable growth
•Plan/manage brand P&L by effectively allocating resources to maximize the value of the brands for short-/mid-term and the lifecycle
•Work closely with the cross functional members including global/regional counterparts, support groups and align with their plans and tactics
•Develop and manage relationships with key opinion leaders and academic societies, and obtaining professional inputs from them
•Develop materials and tools used for effective promotion across omni channel approaches and manage external agencies to work with
•Drive marketing & engagement plans/activities by taking various factors into account: market insight, competitor benchmark, customer segment and targeting, customer needs, policy and regulation trends, compliance and execution risks, business impact on the company, ex-Japan/ex-pharma best practices etc.
•Ensure managing compliance and minimize compliance risks from the company-wide perspectives
•Develop and execute market-shaping strategies to address unmet needs, influence the treatment landscape, and accelerate product adoption
•Must demonstrate ability to lead strategically, drive performance, build alignment, inform, negotiate, and collaborate under our ways of working
•Demonstrate initiative, creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments
•Strong project and process management skills along with the ability to work on multiple tasks, and to effectively prioritize
•Experience in developing and executing strategies not only for products, but also for shaping the market environment and building the healthcare ecosystem to drive sustainable business growth
•Preferably 3+ years of experience in Marketing or equivalent relevant experience in Cardiovascular areas within the pharmaceutical or medical device industry
•Candidates with relevant marketing experience in the consumer goods industry are also welcome
Required Skills: Adaptability, Agile Methodology, Cardiology, Cardiovascular Medicine, Compliance Risk Management, Creative Campaign Development, Cross-Functional Leadership, Marketing Data Analysis, Marketing Strategy Implementation, Prioritization, Process Management, Product Lifecycle Management (PLM), Project Management, Strategic Thinking, Sustainable Growth
Flexible Work Arrangements: Hybrid
Employee Status: Regular
