BruntWork

seo specialist for healthcare services

In short

This is a part-time, remote SEO and content specialist role for a US-based healthcare services organization, working 20 hours per week within Eastern Time business hours. The role covers WordPress website management, SEO optimization, newsletter publishing, and social media content creation across Facebook, Instagram, and LinkedIn. It requires proven WordPress and SEO experience, strong content creation and design skills (Canva), and the ability to work independently and adapt content across industries.

About the Client
The client is a growing US-based healthcare services organization that delivers timely industry news and educational content to its community through monthly newsletters and active social media channels.
Tasks
•Manage WordPress website updates, including creating pages, uploading content, and maintaining the site
•Publish monthly newsletter content on the website and generate live links for email distribution
•Create and schedule social media content for Facebook, Instagram, and LinkedIn, aligned with newsletter themes and company services
•Collaborate with the leadership team to understand content direction and create visual and written posts
•Maintain brand consistency across platforms using provided templates and guidelines
•Propose social media strategies and tactics to increase engagement and reach
•Optimize website content for SEO to improve visibility and search rankings
•Monitor website performance and address technical issues
•Manage content calendars and ensure timely posting aligned with business priorities
•Adapt content creation across industries and service offerings as the business evolves
Requirements
•Proven experience managing WordPress websites and publishing content
•Strong social media content creation skills
•Demonstrable SEO knowledge and practical experience
•Proficiency with Canva or similar design tools
•Ability to work independently and manage time across multiple ongoing tasks
•Excellent written communication skills, with attention to brand voice and consistency
•Comfortable working flexible hours within Eastern Time business hours
•Experience adapting content across multiple industries or client types
Nice to Have
•Healthcare or wellness industry experience
•Familiarity with newsletter platforms and email marketing workflows
•Marketing analytics and performance reporting
•Selective AI tool usage for content enhancement while maintaining an authentic brand voice
Conditions
•Part-time role with 20 work hours per week
•Monday–Friday, flexible within 9:00 AM–5:00 PM Eastern Time
•Flexible scheduling within Eastern Time business hours
•Stable, long-term role with consistent monthly hours and a predictable workload
•Clearly defined scope with room to grow responsibilities based on performance
•Work with a HIPAA-compliant, ISO-certified organization
•Ongoing support from dedicated account management
•Immediate hiring

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