About the Role
Overgear is an international e-commerce platform for gamers. We help players save time while enabling professional gamers to monetize their expertise. We're looking for a Senior Retention Product Manager to take full ownership of our retention strategy. You'll drive user retention metrics, develop lifecycle communications, identify growth opportunities across the customer journey, and turn data into measurable product improvements.
Responsibilities
•Own key retention metrics, including Day 1 / Day 7 / Day 30 Retention, Churn Rate, LTV, and related KPIs
•Design and optimize lifecycle communications across email, push notifications, in-app messaging, onboarding journeys, and reactivation campaigns
•Generate, prioritize, and validate hypotheses through A/B testing, behavioral analytics, and qualitative research
•Identify friction points and user drop-offs throughout the customer journey and propose practical, scalable solutions
•Collaborate closely with Product, Marketing, and Analytics teams to align acquisition and retention strategies
•Leverage AI tools to accelerate data analysis, personalize communications, and generate product hypotheses
•Build personalized engagement strategies using customer segmentation and behavioral data
•Work with CRM/CDP platforms and marketing automation tools to scale retention programs
•Contribute to Overgear's mission of becoming the #1 service for gamers in our category
Requirements
•4+ years of experience in Retention, CRM, Lifecycle Marketing, or Growth
•Proven track record of improving retention, reducing churn, or increasing customer LTV
•Strong analytical skills with hands-on experience building funnels, segmenting users, and interpreting A/B test results
•Practical experience with analytics and customer engagement platforms such as Mixpanel, Amplitude, Braze, Customer.io, Intercom, or similar tools
•Hands-on use of AI tools in day-to-day work for data analysis, content generation, customer communication, or insight discovery
•Experience working in e-commerce and/or marketplace businesses
•Ability to translate data into actionable hypotheses and convert them into well-prioritized product initiatives
•English (B2+) — comfortable reading documentation, writing customer-facing communications, and collaborating with an international team
•Fluent Russian knowledge
Conditions
•Global scale — an international product trusted by customers around the world
•Direct business impact — shape the customer journey, improve retention, increase LTV, and drive repeat purchases
•Data-driven culture — decisions are based on analytics, experimentation, and measurable impact
•Remote-first environment — work from anywhere with a focus on outcomes rather than location
•Automation & AI mindset — we use AI and automation to eliminate manual work, reduce errors, and move faster
•Strong team — we value ownership, direct feedback, respect for expertise, and collaboration toward shared goals
•Flexible compensation — payments in EUR, USD, RUB, or USDT
