Allstate Insurance Company

Marketing Senior Consultant (Columbus, OH)

In short

Hybrid local-marketing role based in Columbus, OH, owning field marketing activities for an insurance company's regional dealership and business-partner network. Responsibilities span event planning and execution, relationship-building with local dealerships, newsletter production, social media management, event ROI tracking, and selling an Affinity program to local businesses. Requires 3+ years of experience (preferred) and no supervisory duties; pays a base of $60,000 USD, with no visa sponsorship offered.

Job Description
National General is a part of The Allstate Corporation, which means we have the same innovative drive that keeps us a step ahead of our customers' evolving needs. We offer home, auto and accident and health insurance, as well as other specialty niche insurance products, through a large network of independent insurance agents, as well as directly to consumers.
The Direct Sales Marketing Manager Senior Consultant is responsible for ownership of local marketing activities for a given geography including but not limited to field planning, scheduling and executing local and corporate marketing events, promotions and business driving activities and creating, executing, managing and tracking activities and results of new store opening business driving plans. This role will also market daily to local dealerships and other business partners to build presence in the marketplace and increase new business growth.
Key Responsibilities:
Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.
•Calls on local dealerships and other business partners to build relationships and increase referrals
•Works with Sales leadership to plan local marketing strategy and outside marketing activities
•Produces monthly marketing newsletters by collecting information throughout each month
•Works together with marketing to manage local social pages
•Tracks event results and continuously builds a list of events with the best return on investment
•Works to proactively sell Affinity program to local businesses within the assigned region and monitor account activity to produce desired results
Education
•High School Diploma or GED (Preferred)
Experience
•3 or more years of experience (Preferred)
Supervisory Responsibilities
•This job does not have supervisory duties.
Education & Experience (in lieu)
•In lieu of the above education requirements, an equivalent combination of education and experience may be considered.
Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.
Skills
Active Learning, Adaptability, Business Integrity, Customer Relationships, Customer Service, Local Marketing, Marketing, Marketing Events, Office Administration, Persuasion, Planning Ability, Researching, Sales, Social Orientation, Time Management
Compensation
Base Pay: 60,000.00 USD
Candidates must possess authorization to work in the United States, as it is not our practice to sponsor individuals for work visas.
Allstate provides a comprehensive technology setup, including a laptop, monitors, headset, keyboard, and mouse. Employees eligible to work from home also receive a monthly connectivity reimbursement to help offset internet costs.
When working from home, you must have a dedicated, private workspace free from distractions, along with appropriate desk and seating. Reliable internet is required, with minimum speeds of 50 MB download and 5 MB upload.
National General Holdings Corp., a member of the Allstate family of companies, is headquartered in New York City. National General traces its roots to 1939, has a financial strength rating of A– (excellent) from A.M. Best, and provides personal and commercial automobile, homeowners, umbrella, recreational vehicle, motorcycle, supplemental health, and other niche insurance products.

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