Hiscox

marketing manager in insurance

In short

This role executes daily marketing activities for the Netherlands and Belgium at an international niche insurer, covering CRM, email marketing, campaign adaptation, and broker/partner engagement. The company is Hiscox, a 125-year-old specialty insurer operating in 14 countries. It requires 3–7 years of B2B marketing experience, CRM and campaign execution skills, and excellent Dutch and English communication.

About Hiscox
Hiscox is an international niche insurer with 125 years of experience in the insurance market, specializing in specific personal and business risks. It operates in 14 countries, with more than 3,000 employees across 32 locations.
Responsibilities
•Execute daily marketing activities in the Netherlands and Belgium
•Support and deliver marketing campaigns for brokers and customers, adapting European campaigns to local markets and coordinating execution across content, email marketing, activations, and local marketing programs
•Support CRM campaigns, email marketing, website content, marketing automation, and digital marketing initiatives
•Help optimize customer and broker journeys, manage marketing tools, and contribute to performance tracking and reporting
•Support the organization of webinars, events, roundtables, knowledge sessions, and broker activities
•Work with commercial teams, partners, and internal stakeholders to strengthen broker and partner relationships and increase market engagement
•Provide commercial teams with marketing materials, presentations, newsletters, sales enablement content, and campaign assets
•Contribute to reporting, dashboard development, and sharing market insights to improve future marketing activities
•Collaborate with Marketing, Sales, Distribution, and Underwriting colleagues to deliver campaigns, communications, and commercial activations
•Contribute to the success of Benelux marketing activities, divide projects and priorities based on expertise and business needs, and support campaign execution, digital marketing, CRM, broker engagement, events, and cross-functional collaboration
Requirements
•3–7 years of relevant marketing experience
•Experience in campaign execution, CRM, and email marketing
•Experience in a B2B environment
•Strong organizational and project management skills
•Affinity with data, dashboards, and marketing performance analysis
•Excellent Dutch and English communication skills
•Proactive, hands-on, practical, and solution-oriented approach
•Ability to collaborate and connect people, take ownership, thrive in a dynamic environment, and work with diverse stakeholders
Nice to have
•Experience in insurance or financial services
•Understanding of broker- or partner-driven distribution models
•Marketing automation platforms (preferably Microsoft Dynamics)
•Drupal or similar CMS platforms
•Reporting tools and marketing dashboards
•Flemish and/or French
Conditions
No conditions stated in the posting.

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