Ariad

marketing data analyst in consumer electronics

In short

Роль маркетингового дата-аналитика в консалтинговом проекте Ariad для клиента — глобального лидера в области потребительской электроники. Нужно анализировать KPI по медиа, соцсетям и поиску, строить отчётность и визуализации в Power BI и переводить данные в стратегические инсайты для маркетинга. Требуется опыт работы с BI-инструментами (Data Studio, Looker, PowerBI, Tableau), навыки descriptive/diagnostic аналитики и деловая коммуникация; в приоритете — контрактное долгосрочное сотрудничество с гибридным форматом работы (2 дня из дома) в Амстердаме.

Описание
Ariad’s client is a global consumer electronics leader shaping connected experiences through innovation, digital excellence, and customer-first thinking.
Задачи
•Analyze and report on Media, Social and Search KPIs
•Ensure timely and accurate reporting to the management team via Power BI
•Translate performance data into clear, actionable insights and recommendations
•Develop data visualizations and data-driven storytelling to support marketing strategy development
•Identify trends and opportunities based on performance data
•Turn complex data into clear insights that support strategic decision-making
Требования
•Knowledge and skills in data visualization and processing
•Skills in data visualization tools such as Data Studio, Looker, PowerBI, or Tableau
•Capability in descriptive and diagnostic analytics
•Business-oriented thinking combined with hands-on analytical skills
•Excellent communication, presentation, networking, project management, and organizational skills
•OA software skills, including Excel, Word, and PowerPoint
•Nice to have: predictive and prescriptive analytics, SEO, social conversation tracking, agency-side media experience, web analytics with Adobe Analytics and Google Analytics, SQL, Python for data modeling and statistical analysis
Условия
•Contractor collaboration with a long-term assignment
•Digital recruitment process and onboarding to the company
•Work for a well-known global brand
•Collaborative, data-driven team focused on precision and innovation
•Working from home 2 days/week
•Access to Europe’s leading A-brands
•Personalized follow-up and feedback from Digital Talent Managers
•Quarterly events, meetups, and an annual Workcation in Southern Spain
•Continuous personal and professional development support

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