Improvado

marketing analyst in marketing data

In short

Senior remote Marketing Data Analyst role building dashboards and reports in Looker, Power BI, and Tableau, writing and optimizing SQL, and managing data transformations with dbt for an AI-powered marketing data platform serving mid-market and enterprise clients. Requires 3+ years of experience as a data analyst working with marketing data, expert-level BI tool skills, strong SQL and data modelling, advanced Google Analytics knowledge, and C1 English for client-facing communication. Benefits include stock options, medical/dental coverage, 401K, and unlimited PTO.

About Improvado
Improvado is an AI-powered marketing data platform for mid-market and enterprise teams. It automates complex marketing data workflows, unifies data at scale, and surfaces insights through BI and AI.
Responsibilities
•Build and maintain dashboards and reports in Looker, Power BI, and Tableau, depending on client setup
•Write, optimize, and troubleshoot SQL queries for reporting, analysis, and investigations
•Manage and enhance data transformations with dbt where necessary
•Support clients by understanding their requirements, translating them into data solutions, and delivering clear insights
•Conduct QA/UAT to ensure data accuracy, consistency, and trustworthiness
•Use Git for version control and collaboration
•Identify opportunities, trends, and risks in marketing data and communicate findings clearly
•Leverage AI tools to improve productivity
Requirements
•3+ years of experience as a Data Analyst working with marketing data
•Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all three
•Proficiency in SQL and data modelling
•Advanced knowledge of Google Analytics for business understanding
•Experience with Git and hands-on experience with QA/UAT processes
•English C1, with excellent written and verbal communication
•Strong analytical skills, proactive problem-solving, and high attention to detail
•Ability to work with ambiguity and drive clarity with clients and internal teams
•Proficiency with AI tools and ability to learn new ways of working
Nice to have
•Knowledge of Google Analytics Data Streams
•Familiarity with marketing platform data (Google Ads, Facebook Ads, etc.)
•Understanding of Marketing Mix Modeling (MMM) concepts
•Prior experience in a marketing agency
Conditions
•Competitive base salary
•Stock options
•Medical and dental benefits
•401K plan
•Unlimited PTO
•13 Paid holidays
•Professional development reimbursement

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