ICEYE

Marketing & Communications Manager

In short

Senior remote Marketing & Communications Manager for France & EU, leading localized marketing campaigns, PR, events, and sales enablement for ICEYE's Satellite Missions line, targeting defense and government decision-makers. Posted by ICEYE, a global satellite (SAR) company in the defense/sovereign intelligence sector, within the Data & Missions Marketing team reporting to a Director. Requires 8+ years of B2G marketing experience, defense/government sector campaign experience, native French fluency, and business English fluency.

Role highlights
•Marketing & Communications Manager, France & EU
•Location: France (remote)
•Department: Data & Missions Marketing
•Reports to: Director, Data & Missions Marketing
•Employment type: Permanent
•Workplace model: Remote
•Employment is subject to applicable security screening (incl. SUPO, where required)
Accelerate Missions pipeline growth and brand leadership in France and EU by developing and executing localized marketing campaigns, strategic communications, and sales enablement that position ICEYE as the sovereign ISR partner of choice for France and EU defense decision-makers.
ICEYE is the world leader in sovereign intelligence from space. We deliver persistent monitoring capabilities to detect and respond to changes in any location on Earth. ICEYE owns the world's largest and most advanced SAR (synthetic aperture radar) satellite constellation. To our customers we provide intelligence with unmatched quality, latency and revisit times, in any weather, day or night. To governments who choose to operate their own constellation we provide this proven capability as a sovereign system. ICEYE-built constellations serve customers in defence and intelligence, environmental monitoring, insurance and emergency management. We enable fast decisions that contribute to a safer future. Founded and headquartered in Finland, ICEYE operates globally with over 1000 employees across Europe, North America, the Middle East, and Asia-Pacific.
Responsibilities
The ICEYE Data and Missions Marketing team is growing and looking for an experienced Missions Marketing Manager for France and EU to join as soon as possible. In this role, you will lead and implement all marketing and communications plans and activities in France and EU for the Satellite Missions line of business. This includes:
•Planning, developing, and executing high-impact marketing campaigns aligned with sales priorities and commercial objectives
•Driving measurable ROI across multiple channels: PR, events, digital, social media, and thought leadership content
•Managing PR activities and local PR agency relationships
•Leading event management and execution for flagship trade shows, customer workshops, and engagement visits
•Developing localized sales enablement materials, briefings, and tools
•Building and executing trade and channel co-marketing initiatives with local partners and industry associations
•Supporting engagement with national ministries of defence and relevant institutions such as NATO, and EU bodies
•Monitoring and reporting on campaign performance together with the central marketing function
•Coordinating with Product Marketing, Digital Marketing, Events, Visual Design, and Sales to ensure alignment
Core Competencies
•Proactive, Results-Driven Marketing Execution: Strong ability to take initiative and independently drive marketing activities that deliver measurable ROI. Comfortable working across multiple channels and tactics, including PR, events, web, social media, and thought leadership content.
•Defense and Security Sector Expertise: Understanding of defense and security policy, procurement processes, and government decision-making structures. Experience in marketing, PR, or public affairs engagement with national ministries of defence, NATO, or EU institutions is a strong advantage.
•Trade and Channel Co-Marketing: Experience in partner and channel co-marketing within the Defense, Government, or B2B sector. Ability to develop joint marketing initiatives with local partners, integrators, or industry associations in France and EU.
•Communications and PR Management: Skilled in managing media relations, press releases, and local PR agencies. Can craft messaging that builds brand credibility with defense and policy audiences.
•Sales Enablement: Ability to develop and deliver localized collateral, briefings, and tools that support the sales team. Works closely with sales to understand account-specific needs.
•Stakeholder Collaboration: Effective at working across functions and geographies. Coordinates with global marketing, regional sales leadership, corporate communications, and local subsidiaries.
•Event and Campaign Management: Hands-on experience planning and executing trade shows, customer events, workshops, and digital campaigns. Can manage budgets, vendors, and logistics.
•French Market Knowledge: Understanding of the French defense landscape, key players, cultural nuances, and media environment.
Requirements
•8+ years of relevant marketing experience in a B2G environment
•Experience with campaigns in the defense, government, or public sector
•Track record of proactive, self-driven marketing execution with measurable impact
•Experience in trade and channel co-marketing
•Strong written and verbal communication skills
•Ability to tailor messaging for diverse audiences
•Strong conceptual skills and attention to detail
•Native or near-native fluency in French
•Fluency in business English
•Proven ability to collaborate and influence across teams
•Thrives in a fast-paced, agile growth environment
•Flexible, positive attitude with entrepreneurial hands-on drive
•Experience in marketing/PR/lobbying engagement with national MoDs, NATO, or EU institutions
•Knowledge of New Space, Earth observation, or synthetic aperture radar (SAR)
Process
1.TA Screening (30 min)
2.Hiring Manager Screening (60 min)
3.Director of Sales Screening (60 min)
4.Task Presentation + discussion with CMO
Conditions
At ICEYE, you'll join a diverse and highly engaged team united by the ambition to make the impossible possible. As a global scale-up, we combine speed and ambition with the opportunity to take real ownership from day one. Your growth, wellbeing, and success are a priority, with continuous professional development, training opportunities, and a culture where collaboration is how we win.
Our benefits are designed to support your health and wellbeing, at work and beyond. We keep improving them based on employee feedback, and offerings vary by location. Talent Acquisition will confirm what applies for this role and location during the process.

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