About
Redzone, the Connected Workforce business unit within QAD | Redzone, helps manufacturers make more products for less while greatly improving the employee experience. While there is a lot of hype around digital transformation, the factory of the future, and Industry 4.0, the focus has been on the equipment and technology – not the people. At Redzone, we are all about the people, what we call "the connected workforce." We make frontline teams more engaged and more productive so their lives improve while contributing to positive business outcomes. We do this by combining exceptional software and world-class coaching, giving our customers an average productivity increase of 26% in 90 days. Redzone brings together Production, Maintenance, and Quality teams, improving the communications between those teams to resolve issues and increase output. Decision-making happens on the shop floor by the people doing the work, in real time, for immediate impact and a better overall employee experience. With an AI powered platform, nearly 2000 plants and over 500,000 users, Redzone is changing the way people work – one plant at a time.
Responsibilities
Manufacturing is transforming, and frontline teams need better tools—we're hiring a Senior Field Marketing Manager at Redzone (by QAD) to build pipeline that directly drives that shift. You will own regional field marketing programs that create and accelerate pipeline in manufacturing. You will work directly with Sales, Product Marketing, Digital, and Customer Marketing to plan, run, and measure events and campaigns that move accounts forward. You share the number with Sales and can show what worked and what didn't.
•Build and run regional field plans tied to pipeline and revenue goals, in partnership with Sales leadership
•Plan and execute events end to end: trade shows, executive dinners, customer roundtables, and plant tours
•Align with Sales on target accounts, pre-event outreach, and post-event follow-up so every event has a clear path to pipeline
•Work with Product Marketing and Digital so field programs carry the right message and are supported by paid, email, and web
•Use AI to move faster and smarter: account research, targeting, personalization, follow-up, and program analysis
•Report on channel performance with rigor, focused on sourced and influenced pipeline rather than attendance or badge scans
•Manage agency and vendor relationships, budgets, and timelines
•Bring customer and field insights back to the broader marketing team
Success looks like: regional pipeline targets met or exceeded for the region, flawless execution at tradeshows and events, faster/leaner execution because of how you use AI, and trusted working relationships with Sales, Product Marketing, and Digital.
Requirements
•5+ years in B2B field marketing with events and programs that produced measurable pipeline
•Real understanding of manufacturing: plant floor teams and the operations, quality, and maintenance buyers who make decisions
•Hands-on event experience, from strategy and budget to logistics and on-site execution
•A habit of working across teams without waiting for permission or process
•Genuine enthusiasm for AI, with examples of how you have built it into your work
•Fluency with Salesforce and marketing automation; comfort with attribution and funnel metrics
•Clear, concise written and verbal communication, including with executives
•Must be willing to travel 30% of the time
Nice to have
•Experience in industrial tech, SaaS, or connected worker software
•Experience marketing to frontline and operations audiences
•Background in a lean marketing team supported by agencies
Conditions
•Base pay range: $125,000 - $135,000 (12 Months) base salary
•Placement within the pay range will vary based on knowledge, skills, experience, and market location variations as well as internal peer equity
•Eligible for the Marketing Bonus Plan
•U.S. benefits package includes medical, dental and vision coverage, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, paid-time off, parental leave, flexible spending accounts and employee assistance program
QAD Inc. is a leading provider of adaptive, cloud-based enterprise software and services for global manufacturing companies. QAD Redzone helps enable QAD's vision for the Adaptive Enterprise, where labor productivity improvements directly impact efficiency and empowered employees create resilience in the face of disruption.
