Diligent

Field Marketing Manager

In short

Senior Field Marketing Manager role at Diligent, a GRC SaaS company, covering the UK & Ireland and wider EMEA region in a hybrid London-based setup. The role partners with Sales, Customer Success, and Business Unit leaders to run field marketing, account-based marketing, and event programs that accelerate pipeline and revenue. Requires 5+ years of B2B marketing experience (3+ in field/regional/ABM roles), Salesforce and marketing automation tool experience (Marketo/HubSpot), and strong stakeholder management skills.

About the Role
Are you passionate about turning engaged prospects into customers and building marketing programs that directly influence revenue? As a Senior Field Marketing Manager, you'll partner closely with Sales, Customer Success, and Business Unit leaders to design and execute high-impact field marketing, customer engagement, and event strategies across the UK & Ireland and wider EMEA region. You'll play a key role in accelerating pipeline, progressing opportunities, and creating measurable commercial results through data-driven, customer-centric marketing initiatives.
Responsibilities
•Lead integrated field marketing programs that accelerate opportunities, support pipeline growth, and drive revenue impact.
•Develop and execute account-based marketing initiatives for strategic target accounts and buying committees.
•Plan and deliver engaging in-person and virtual events, including executive roundtables, workshops, webinars, and industry conferences.
•Partner with Sales leadership to align marketing activities with account plans, active opportunities, and commercial priorities.
•Create programs that support customer expansion, retention, advocacy, and renewal opportunities.
•Analyze campaign, event, and pipeline performance to optimize ROI and continuously improve results.
Requirements
•5+ years of B2B marketing experience, including 3+ years in field marketing, regional marketing, or account-based marketing roles.
•Proven success delivering integrated marketing programs that accelerate sales cycles, influence pipeline, and contribute to bookings or revenue growth.
•Experience partnering directly with Sales teams, Customer Success and Commercial teams and leaders to build account-focused marketing strategies and opportunity acceleration plans.
•Strong understanding of complex B2B SaaS buying journeys and multi-stakeholder decision-making processes.
•Hands-on experience with Salesforce and a marketing automation platform such as Marketo or HubSpot.
•Ability to use data, insights, and reporting to evaluate performance and drive marketing decisions.
•Ability to integrate AI tools into daily workflow.
•Strong communication, stakeholder management, and project management skills, with the ability to thrive in a fast-paced, collaborative environment.
•Experience within governance, risk, compliance, audit, or related enterprise software markets.
•Experience using sales engagement and intelligence tools such as Outreach, Gong or ZoomInfo.
•Exposure to regional or international marketing programs across EMEA.
•Experience supporting customer marketing, renewal, or advocacy initiatives.
What Diligent Offers
You'll have the opportunity to shape field marketing strategy for a growing business area, work directly with senior commercial stakeholders, and see the measurable impact of your work on pipeline and revenue. If you enjoy combining strategic thinking with hands-on execution and thrive in a collaborative, results-driven environment, we'd love to hear from you.
Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster.
Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs. The company is headquartered in New York, with offices in Washington D.C., London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney.
This role follows a hybrid work model: if you are within commuting distance to a Diligent office location, you will be expected to work onsite at least 50% of the time.
Visa sponsorship may be available for select positions based on business needs and specific role requirements; sponsorship decisions are evaluated on a case-by-case basis, and eligibility should not be assumed for all opportunities.

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