About the Role
As a Marketing Manager specialising in email and SMS, you'll be a key member of our Customer Marketing Team. You will play a central role in planning, building, delivering and optimising email and SMS communications to over 915,000 customers on the Motability Scheme.
Responsibilities
•Designing and delivering customer contact strategies across the customer lifecycle using email and SMS channels
•Building, testing, scheduling and deploying email campaigns in Salesforce Marketing Cloud
•Creating and maintaining customer audiences using SQL queries, data extensions and segmentation logic
•Developing automated customer journeys and personalised communications
•Monitoring campaign performance and using insights to continually optimise future email and SMS communications
Requirements
•Demonstratable experience using Salesforce Marketing Cloud (or a comparable enterprise marketing automation platform)
•Experience managing end to end email campaign delivery
•Confident writing SQL queries
•Experience working with large customer data sets
•Ability to analyse campaign performance data
•Strong stakeholder management skills
•Excellent organisation skills
•Experience translating complex information into clear, customer friendly communications
•Confident managing multiple projects
Conditions
•12 months fixed term maternity leave contract.
•Hybrid working across the organisation, splitting time between working on-site at offices and working from home, remotely within the UK.
•Flexibility to work remotely up to 2 days per week while also using the office spaces available.
•The company accommodates part-time and flexible working requests where possible, building on a culture of trust, empowerment, and flexibility.
