Upward Digital OÜ

Digital Marketing Manager (B2B/eCommerce)

In short

Digital Marketing Manager role for a B2B/eCommerce-focused digital agency, developing marketing strategies, campaigns, funnels, and content aligned with sales goals. The role centers on LinkedIn, email, and paid advertising, lead generation and nurturing, and ROI reporting via GA4, HubSpot, and CRM platforms. Requires 3+ years of digital marketing experience, C1 English, and B2 Russian, working remotely for candidates in Ukraine.

Location
Remote, Kyiv, Ukraine
Salary
$2,000–$3,000 net per month
Company
Upward Digital OÜ operates as an award-winning digital agency helping brands grow through creative strategy, user-centered design, technology, eCommerce websites, and marketing systems.
What you will do
•Develop and execute a B2B digital marketing strategy aligned with sales goals.
•Manage and optimize campaigns across LinkedIn, email, and paid advertising.
•Build and manage marketing funnels focused on lead generation and nurturing.
•Plan and execute content marketing for landing pages, blog posts, and newsletters.
•Collaborate with design and development teams on campaign assets and performance tracking.
•Analyze campaign performance and report on ROI using GA4, LinkedIn Ads, HubSpot, or similar tools.
Requirements
•3+ years of experience in digital marketing, ideally at a digital agency or technology company.
•Strong understanding of B2B buyer journeys, especially in eCommerce and SaaS.
•Hands-on experience with LinkedIn Ads, email automation, content marketing, and HubSpot.
•Analytical mindset and proficiency with Google Analytics, Meta Business Suite, and CRM platforms.
•Excellent English communication skills at C1 level.
•Self-starter attitude and ability to work independently in a remote team.
•Russian language proficiency at B2 level.
Culture & Benefits
•Remote work format.
•Full-time employment.
•Work on creative strategy, user-centered design, eCommerce, and technology projects.

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