LemFi

CRM Executive

In short

This role builds and launches email, push, in-app, and SMS campaigns, covering targeting, content, scheduling, QA, and A/B testing. It's a CRM/lifecycle marketing position at a product company, requiring hands-on work with a marketing automation platform, Liquid, HTML, and SQL or a BI tool. The job also involves managing the campaign calendar, reporting on performance, and automating repetitive campaign tasks.

About the Role

You will build and launch email, push, in-app, and SMS campaigns from targeting and content through scheduling and sending. You will quality-assure each campaign, run A/B tests, manage the campaign calendar, report outcomes, and automate repeatable campaign work.

Requirements

•1-3 years in CRM, email marketing, or lifecycle marketing

•Marketing automation platform experience

•Liquid

•HTML

•SQL or a BI tool

•AI tools

Responsibilities

•Build and launch campaigns in the marketing automation platform

•Turn campaign requests into clear campaign builds

•Quality-assure targeting, personalisation, links, localisation, and compliance sign-off

•Run A/B tests on subject lines, timing, offers, and channels

•Manage the campaign calendar

•Report campaign delivery, conversion, and value

•Template or automate repetitive work

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