SumUp

Content manager for retail

In short

This role owns content strategy and delivery for SumUp's retail channel, covering packaging, landing pages, in-store displays, marketplace listings and campaigns for major launches like Tap to Pay and new hardware. It's an office-first position based in Covent Garden, London, requiring proven retail-sector content management, strategy or copywriting experience, ideally from consumer electronics, fintech B2B/payments or FMCG backgrounds. The role demands strong copywriting, SEO/conversion optimization, localisation management and cross-functional stakeholder skills, with native-level English required.

About the Role
SumUp's retail channel covers everything a shopper or retail partner sees before they choose SumUp: packaging, in-store displays, Amazon listings, retail landing pages, co-branded materials and event content. With major launches ahead, including Tap to Pay, new hardware and SumUp's first consumer proposition in retail, this role is the one place where messaging, production and sign off come together before anything goes live.
Responsibilities
•Own content strategy and delivery for priority launches, including Tap to Pay, new hardware and SumUp's first consumer proposition in retail
•Build and maintain retail landing pages and content repositories, writing and updating copy as products, offers and priorities change
•Shape a clear framework for how business and consumer messaging run alongside each other across the retail funnel, from awareness to conversion
•Write and brief content for retail campaigns and events, including seasonal activity and in-store materials
•Manage localisation workflows and quality checks so content stays accurate and compliant across markets
•Keep the retail content plan up to date, with clear briefs, owners and delivery dates for every project
Requirements
•Proven, retail-sector experience in content management, content strategy or copywriting is essential, ideally built within consumer electronics, fintech B2B or payments, or FMCG environments
•Track record of delivering content across multiple formats and channels, including packaging, point-of-sale materials and online marketplaces, including optimizing copy for SEO and conversion
•Strong ability to turn complex product and commercial information into clear, engaging business and consumer facing copy
•Comfort managing multiple concurrent briefs, deadlines and review cycles with strong organisational discipline
•Confident cross-functional stakeholder management, including experience navigating co-branding requirements, with native-level written and spoken English
Nice to Have
•Familiarity with Builder.io and content management systems
•Experience producing content for events and trade shows
Benefits
•Opportunity to work with a truly global, multicultural team from the central Covent Garden location, wrapped in historic charm and modern flair. This involves an office-first setup
•Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced
•Generous time off: 28 days of paid leave, plus bank holidays and special leaves
•A dedicated annual L&D budget for attending conferences and/or advancing your career through further education
•Health matters: private health insurance, including optical and dental
•Life made easier: salary-sacrifice commuter benefits via Gogeta
•Financial security: retirement scheme (SumUp matches 7% when you contribute 5%)
•Peace of mind: life insurance from MetLife for 2× your salary
•Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp team

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