Описание
Fella & Jones partners with a premium luxury ecommerce brand.
Задачи
•Transform existing wireframes, prototypes, and site elements into high-quality responsive designs for desktop, tablet, and mobile
•Design product pages, collection pages, landing pages, navigation, and cart and checkout touchpoints within the constraints of a Shopify theme
•Build and maintain a reusable Figma component library for consistency across UK and US stores
•Produce build-ready specifications, document states and breakpoints, brief external developers, and review completed builds against the designs
•Collaborate with the Brand Design team to keep the website experience and campaign creative consistent
•Create variants for A/B and multivariate testing and use results to inform improvements
•Use analytics, heatmaps, and session recordings to identify friction and design solutions
Требования
•At least four years of experience designing ecommerce experiences
•A portfolio of live direct-to-consumer websites taken from wireframe to launch
•Hands-on Shopify design experience and understanding of themes, sections, templates, and development constraints
•Advanced Figma skills, including component libraries, variables, and design systems
•Strong UI design skills across typography, layout, spacing, hierarchy, and motion
•Understanding of user journeys, information architecture, responsive design, and accessibility
•Experience using performance data such as GA4, heatmaps, and session recordings to improve conversion
•Experience working with luxury or premium direct-to-consumer brands
•Confidence briefing external development partners and reviewing completed builds
•Ability to work quickly, respond well to feedback, and deliver multiple design iterations
Будет плюсом
•Experience in beauty, skincare, or wellness
•Familiarity with conversion-rate optimisation, experimentation platforms, and structured testing frameworks
•Working knowledge of HTML, CSS, and Shopify Liquid
•Experience designing for multiple storefronts or international markets using shared components
Условия
•A defined pipeline of work, with wireframes and prototypes already in place
•Direct access to the Ecommerce and Brand teams
•Clear, efficient decision-making processes
•Opportunity to shape and improve a premium ecommerce experience
•Freelance work
