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SMM, PR & Content Manager

In short

SMM, PR & Content Manager role at IRBIS, a Bishkek-based company building its brand through social media, PR, conservation initiatives, and events for the American market. The job covers content strategy, short-form video production and remote shoot direction, PR and media placement, and event/lead management, including support for a Snow Leopard Conservation initiative. Requires 3+ years in social media/content/PR, strong scriptwriting for short-form video, and availability during Pacific Time working hours.

Location & Schedule
Location: Bishkek, Kyrgyzstan; hybrid work. Working hours: 7am–1pm PST, Monday–Friday, with remaining hours flexible. The role supports the American market.
Company
IRBIS is a rapidly developing company building a recognizable local and internationally positioned brand through social media, public relations, conservation initiatives, and events.
What you will do
•Build and manage the social media and content strategy across IRBIS channels, including monthly content calendars and trend-based content.
•Develop scripts, concepts, shot lists, and filming preparations; coach leadership and technicians remotely during field shoots.
•Collect job-site footage, coordinate client consent and on-site filming, prepare platform-specific videos, and publish content across relevant channels.
•Maintain project listings and portfolios on the website, Google Business Profile, and Yelp.
•Lead PR activities, including media relationships, article placements, backlinks, brand mentions, podcasts, interviews, and awards.
•Support the Snow Leopard Conservation initiative and manage company events from planning through lead tracking and follow-up.
Requirements
•3+ years of experience in social media, content, or PR, supported by a portfolio with measurable results.
•Strong scriptwriting and hook development skills for short-form video.
•Hands-on knowledge of the relevant social media platforms and their algorithms.
•Experience directing shoots and coaching non-actors on camera, including remotely by video call.
•Experience pitching press, placing articles, earning backlinks, using analytics, and coordinating multiple workstreams.
•Strong written English and availability for the required Pacific Time working hours.
Nice to have
•Experience in home services, trades, or local service businesses.
•Basic video editing skills with CapCut, Premiere, or similar tools.
•Event planning or community management experience.
•Experience in cause-driven or conservation marketing.
Culture & Benefits
•Hybrid work format in Bishkek.
•Flexible working hours outside the core 7am–1pm PST schedule.
•Opportunity to work on a conservation initiative focused on snow leopards.
•Work in a rapidly developing company serving the American market.

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