Pluxee

seo specialist for employee benefits

In short

This SEO Specialist role at Pluxee, a global employee benefits provider, focuses on growing organic traffic and search rankings in Czech and Polish markets, including both traditional SEO and emerging GEO/LLM visibility strategies. It's a hybrid position based in Warsaw, requiring collaboration with content, product, and marketing teams. The role demands at least 3 years of SEO experience, native-level Czech and Polish, fluent English, and hands-on expertise with tools like Google Search Console, Ahrefs, SEMrush, and Lumar.

About Pluxee
Pluxee is a global provider of employee benefits and engagement solutions across meal and food, well-being, lifestyle, rewards and recognition, and public benefits. It operates in 28 countries and serves companies, consumers, and merchants.
Responsibilities
•Develop and execute SEO strategies to increase organic traffic and improve search rankings in local markets
•Conduct SEO audits, identify opportunities for improvement, and implement solutions
•Perform keyword research to identify relevant keywords for content optimization and link-building opportunities
•Optimize website content, meta tags, headings, internal links, and URL structure to improve crawlability and rankings
•Implement off-page SEO strategies, including link-building and collaboration with external partners
•Develop and execute GEO strategies to increase domain and brand visibility in LLMs in local markets
•Monitor and analyze LLM performance using tools such as Peec.ai
•Track SEO performance using Google Analytics, Google Search Console, Ahrefs, and SEMrush; provide regular reports and actionable insights
•Collaborate with content, product, and marketing teams to align SEO with digital marketing strategies across channels
•Perform other tasks and projects assigned by the direct supervisor, department manager, or General Manager, in line with experience, knowledge, and skills and for the purpose of expanding the role
Requirements
•Bachelor's degree in Marketing, Communications, Business, or a related field
•Native or near-native fluency in both Czech and Polish
•Fluent English
•At least 3 years of SEO experience with a proven track record of improving organic traffic and search rankings
•Ability to collaborate cross-functionally with content, product, and marketing teams
•Ability to stay up to date on SEO trends, algorithm changes, and best practices
•Strong analytical skills and ability to provide optimization insights
•Results-oriented, with a focus on measurable improvements in organic traffic and search rankings
•Expertise in on-page and off-page SEO
•Proficiency with Google Search Console, Ahrefs, SEMrush, and Lumar
•Strong experience conducting SEO audits and implementing improvements
•Deep understanding of Google algorithms and their impact on SEO
Nice to have
•Bulgarian or Romanian proficiency
Conditions
No conditions specified in the posting.

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