Position Summary
This role is not eligible for immigration sponsorship.
Headquartered in Plano, TX, Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States.
For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission is to integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better.
As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference.
Role and Responsibilities
Samsung Electronics is seeking a Senior Product Marketing Manager to lead strategic growth of the Monitor category across all retail channels. This role owns category-level revenue planning, competitive strategy, and go-to-market execution — sitting at the intersection of supply chain management, sales, integrated marketing, and product strategy to ensure the right products are available, priced, and positioned to win.
You will work cross-functionally with SCM, Sales, HQ, and channel partners to drive sell-in and sell-through performance against revenue, margin, profit, and market share targets, while shaping the broader competitive and pricing strategy for the category.
Roles & Responsibilities
•Manage and develop a team of 3, setting priorities, providing coaching, and ensuring strong execution across category planning and channel initiatives.
•Own overall revenue strategy and planning for the Monitor category across key retail channels, with strong focus on purchase planning, sales forecasting, and inventory management in partnership with Sales and SCM.
•Develop and execute comprehensive go-to-market strategies for product launches and category lifecycle management, including channel rollout plans and launch readiness across retail and e-commerce accounts.
•Conduct in-depth competitive analysis to identify market trends, pricing strategies, and product positioning; translate findings into actionable pricing and promotion strategies that balance competitiveness, margin health, and sell-through objectives.
•Define and manage channel strategy — including account-specific programs, co-op/MDF allocation, and partner engagement.
•Monitor and report on key business metrics (revenue, market share, sales deductions, channel inventory, aging, profit, etc.) through regular reporting cadences, lead execution, and flag risks early to leadership.
•Collaborate with cross-functional teams to create marketing materials, sales support tools, and training resources that support channel execution.
•Build and maintain strong relationships with key national and regional retail accounts to drive sell-in, sell-through, and long-term partnership health.
•Partner with global HQ to provide market intelligence and ground-level channel insights that inform product lineup and portfolio strategy decisions.
•Create high-quality reporting and presentations for both executive leadership reviews and customer-facing business meetings.
•Excellent communication and presentation skills, with experience preparing materials for executive leadership and external customers.
Skills and Qualifications
Required Qualifications
•Bachelor's degree in Marketing, Business Administration, or a related field.
•8+ years of experience in product marketing or category management within consumer electronics or retail industry.
•Previous people management experience, including hiring, coaching, and leading a team.
•Experience with and the ability to own P&L or revenue targets across retail channels, with strong analytical skills in market research, competitive analysis, and promotion planning.
•Experience with supply chain fundamentals — demand planning, inventory health, and channel replenishment cycles.
•Proven experience developing and executing go-to-market strategies for hardware product launches.
•Proven ability to build and maintain relationships with key retail or commercial channel partners.
•Experience working with POS data (Circana, Stackline, etc.), market share analysis, and competitive landscaping.
•Professional experience in Microsoft Office Suite (Excel, Word, PowerPoint).
•Experience with and the ability to work cross-functionally and influence across SCM, Sales, Finance, Marketing, and Product teams.
Preferred Qualifications
•MBA or advanced degree in Marketing or Business.
•Experience at a consumer electronics company or major CE brand.
•Background in pricing strategy, promotional planning, and CPFR demand planning.
•Experience interfacing with global HQ teams on product roadmap and lineup planning.
•Knowledge of digital marketing basics.
Benefits
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
