TikTok

Senior Content Designer, Monetization Ads

In short

Senior Content Designer role within TikTok for Business' Monetization Products team, focused on crafting UX writing and UI copy for ad experiences and collaborating closely with AI tools in content design workflows. Requires 3+ years of content design or UX writing experience, comfort working alongside codebases (string edits, localization pipelines), and a portfolio spanning microcopy, systems work, and self-led initiatives. The role involves cross-functional collaboration with design, product, research, and marketing teams in a fast-paced environment, based in San Jose.

About the team
TikTok's Monetization Products organization sits within TikTok for Business. Our mission is to build intuitive, scalable ad experiences that foster meaningful connections between businesses and people. We're doing this at a moment when AI is reshaping how products get built — and where content design can have more influence on product decisions than ever.
We're looking for a Content Designer who thinks in systems, moves fast, and is genuinely excited about working at the intersection of UX and emerging AI tools. You'll shape UX strategy, craft content experiences that meet advertiser needs, and help define what great content design looks like in an AI-native product environment.
What you'll do
•Execute content design and UX writing while embedded in monetization product workstreams.
•Craft, proofread, and edit concise, conversational UI copy that makes complex ad tech feel simple and human
•Contribute to and evolve TikTok Monetization's content, voice, and style guidelines
•Collaborate with and influence design, product, research, and marketing teams in a fast-paced, dynamic environment
•Participate in design critiques to drive consistency and quality across monetization products
•Define efficient, scalable solutions for large-scale content problems — including tooling and process improvements
•Contribute to the team's AI toolkit: designing custom GPTs, building prompt frameworks, and identifying new ways AI can accelerate and enhance content design work
Qualifications
Minimum Qualifications
•3+ years of content design or UX writing experience for web or mobile applications
•Experience collaborating with product, design, research, engineering, and localization teams
•Curiosity and fluency with AI tools as part of your everyday content design workflow
•Comfort working in — or directly alongside — the codebase (string edits, localization pipelines, etc.)
•A portfolio that includes but is not limited to: user interface copy, microcopy, user education, CD systems work, 0->1 projects, and self-led initiatives.
Preferred Qualifications
•Bachelor's degree in English, Journalism, Communications, Technical Writing, UX, HCI, or equivalent practical experience
•Ad tech experience — not required, but a plus
•A systems mindset: you see tooling gaps and content infrastructure opportunities, not just individual copy tasks
•Ability to spot A/B content testing opportunities and partner with stakeholders to partner on tests, from concept to launch
Compensation
The base salary range for this position in the selected city is $121,600 - $208,800 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
Location
San Jose
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

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