Freedom24

search and AI advertising specialist in fintech

In short

This senior remote role at an online broker (Freedom24, Cyprus) focuses on building AI agents and LLM-based automation for paid search and remarketing campaigns. It demands hands-on experience with AI/LLM automation in advertising, strong independent management of paid search campaigns, and practical skills with APIs and tools like Python, JavaScript, or SQL. The scope covers full-cycle performance marketing: bidding, campaign optimisation, conversion tracking, and attribution.

About
Freedom24 is an online broker specializing in the US, European, and Asian stock markets. Registered in Cyprus, it offers a broad range of financial market services.
Responsibilities
•Build and optimise AI agents to manage bidding settings, budgets, keywords, and negative keywords
•Use LLMs to analyse search queries, identify growth opportunities, detect wasted spend, and generate ad variations
•Connect advertising platforms, analytics, and internal data through APIs to automate campaign analysis, reporting, and actions
•Test and monitor automated workflows, with clear limits and approval rules for campaign changes
•Plan, launch, optimise, and scale paid search campaigns across search engines
•Explore and test customer acquisition through AI chat platforms, including paid advertising formats where available
•Launch and optimise remarketing campaigns, tailoring audiences, exclusions, and messaging to each stage of the customer journey
•Write and test clear, relevant ad copy adapted to each platform, audience, and user intent
•Improve conversion tracking, offline conversion integration, and attribution across channels
•Use experiments and conversion value to guide bidding, budget allocation, and campaign optimisation
•Identify campaigns that attract valuable customers and scale successful approaches
Requirements
•Hands-on experience building or implementing AI agents, LLM-based workflows, or automation solutions in advertising, marketing, or analytics
•Strong experience independently managing paid search campaigns, with a proven record of improving performance and scaling results
•Solid understanding of bidding strategies, keyword management, search query analysis, and value-based optimisation
•Experience launching and optimising remarketing campaigns and audience strategies
•Working knowledge of analytics, tag management, offline conversions, and attribution
•Practical experience with APIs and tools such as Python, JavaScript, SQL, or automation platforms
•Strong analytical skills and the ability to turn data into clear decisions and measurable improvements
•Excellent written communication and ad copywriting skills
•Initiative to explore emerging advertising channels, challenge existing processes, and take ownership of improvements
Nice to have
•Experience testing advertising or customer acquisition through AI chat platforms
Conditions
•Ownership of a meaningful area of performance marketing, with scope to influence how the work is done
•Opportunity to build and apply AI-powered solutions in a live advertising environment
•International team and preferred office location in Cyprus
•Relocation support for you and family members
•Compensation discussed individually, based on your experience and expectations

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