About the Role
At LBC Mortgage, we're looking for a curious, ambitious, and unconventional thinker who is ready to experiment, challenge assumptions, test new ideas, and help make our brand visible across the rapidly evolving world of AI platforms. The way people discover businesses is changing. More and more people are turning to AI assistants like ChatGPT, Gemini, and Perplexity to ask questions, compare services, and decide which companies deserve their attention.
Responsibilities
•Help make LBC Mortgage impossible to overlook.
•Help establish and maintain our presence across relevant business directories, search engines, review websites, social platforms, online communities, and emerging AI-driven discovery channels.
•Work on making sure our business information is accurate and consistent, our profiles are complete, and our content clearly communicates who we are and what we do.
•Explore how brands are mentioned in AI-generated answers, identify opportunities to strengthen our online presence, and investigate what helps AI systems discover and understand reliable information about businesses.
•Improving business listings.
•Researching customer questions.
•Contributing appropriately to relevant communities.
•Testing new content strategies to help us understand how to become more visible in a world increasingly shaped by AI.
•Follow a strategy while also recognizing opportunities to improve it.
•Explore a promising platform, explain your reasoning, and help us evaluate the results.
•Turn what you learn into meaningful progress.
Requirements
•Genuinely interested in how AI works.
•Enjoys exploring new tools.
•Isn't afraid to test an approach that nobody on the team has tried before.
•Willing to learn, think independently, take initiative, and turn ideas into action.
•Comfortable following a strategy while also recognizing opportunities to improve it.
•Combines initiative with accountability and creativity with attention to detail.
•Sees this role as an opportunity rather than a checklist.
•Understands that there may not always be a ready-made answer and is willing to find one.
Conditions
You'll have a clear objective, the freedom to investigate different approaches, and the responsibility to turn what you learn into meaningful progress. We're offering the opportunity to explore, test, learn, and contribute to something that is evolving in real time.
