Trainline

Sales Manager (Trainline Media)

In short

This role manages and grows a portfolio of media agencies and direct advertising clients for Trainline's digital advertising business (Trainline Media), from prospecting through campaign delivery and performance reporting. It's posted by an independent rail travel platform and requires a proven track record in advertising or media sales, strong knowledge of digital advertising formats (programmatic, display, native, video), and CRM pipeline management experience. The role is hybrid in London.

About: Trainline is an independent rail platform that helps travellers find and book rail and coach journeys through its app, website, and partner channels. It aims to make greener travel choices more appealing.
Responsibilities:
•Identify and engage potential clients and agencies to expand the advertising partner base
•Own and nurture a portfolio of media agencies and direct clients, acting as a trusted advisor and ensuring client satisfaction
•Understand client objectives and deliver data-driven, creative advertising proposals across Trainline's digital channels
•Collaborate with internal teams to plan, implement, and optimize advertising campaigns that meet performance goals and timelines
•Meet or exceed individual and team sales targets through pipeline management and negotiation
•Provide clients with performance metrics and actionable insights, demonstrating ROI and identifying growth opportunities
•Track industry developments, emerging technologies, and competitor activity to inform strategy and identify opportunities
Requirements:
•Proven track record in advertising or media sales, including selling to media agencies and direct clients
•Strong understanding of digital advertising, including programmatic, display, native, and video formats
•Excellent presentation, negotiation, and interpersonal skills; able to influence key decision-makers
•Skilled at building long-term relationships that drive revenue and foster collaboration
•Self-motivated and goal-driven, with a track record of exceeding commercial targets
•Skilled in managing a pipeline using CRM tools such as Salesforce, and able to work independently and in a fast-paced team environment
Benefits:
•Private healthcare and dental insurance
•Work from abroad for up to 28 days
•2-For-1 share purchase plan
•EV Scheme
•Extra festive time off and family-friendly benefits
•Clear career paths, transparent pay bands, personal learning budgets, and regular learning days

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