PostHog

product marketing manager for devtools

In short

This is a product marketing role at PostHog, a company building a self-driving product development platform (product analytics, AI developer tools, data warehouse) for developers. The job centers on owning sales enablement end-to-end — positioning, battlecards, objection handling, customer stories — and working closely with Sales as the primary internal customer. It requires strong writing and research skills, development experience (including side projects), and experience targeting developer audiences or writing for technical readers.

About PostHog
PostHog builds a self-driving product development platform that acts as a co-pilot for users and AI agents. Its products include product analytics, an AI developer tool, a data warehouse, and an AI-powered analyst.
Responsibilities
•Own sales enablement end-to-end, including positioning, competitive material, objection handling, customer stories, and public handbook playbooks
•Turn product marketing positioning and messaging into battlecards, talk tracks, discovery questions, and enablement sessions
•Own positioning for platform features and product areas without a dedicated product marketer
•Surface insights from customer conversations and feed them into messaging, content, and product
•Ship and iterate weekly on battlecards, FAQs, training sessions, and launch enablement
Requirements
•Excellent writing, research, and communication skills
•Development experience, including experience gained through side projects
•Experience targeting developers as customers or writing for technical audiences
•Experience building and maintaining sales enablement content that is used
•Comfort working closely with Sales as the primary internal customer
Nice to have
•Experience surfacing insights from call recordings
•Experience with handbook-style documentation as a source of truth
•Familiarity or experience with devtool products
•Experience as a product marketer, growth marketer, or content marketer
Conditions
No conditions specified in the posting.

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