О компании
DEVXED is a product company whose main product is a platform for e-commerce sellers such as Amazon and Walmart. The platform includes inventory synchronization, warehousing, real-time pricing, affiliate, big data storage, and iOS and Android application modules.
Задачи
•Manage and scale paid search campaigns in Google Ads and Microsoft Advertising for the US market, including Search, Shopping, and Performance Max
•Own and optimize product feeds in Google Merchant Center and Microsoft Merchant Center for a catalog of millions of ISBNs
•Plan and manage budgets around seasonal peaks, forecast results, and reallocate spend based on performance
•Optimize campaigns toward profit-based KPIs, including POAS, CPA, and new-customer CAC
•Launch and test paid social channels and advertising in AI platforms
•Run and scale iOS and Android app user acquisition campaigns
•Manage advertising campaigns on major US marketplaces
•Set up and maintain conversion tracking with developers, including GA4, GTM, enhanced conversions, and offline conversion imports
•Run experiments with bidding strategies, ad copy, and landing pages, and turn results into actionable decisions
•Prepare regular performance reports and share insights with the team
•Collaborate with product managers, designers, and developers on landing pages and tracking improvements
Требования
•At least 3 years of hands-on PPC experience
•Strong expertise in Google Ads Search, Shopping, Performance Max, and Smart Bidding strategies
•Hands-on experience with Microsoft Advertising beyond importing campaigns from Google
•Experience working with product feeds in Google Merchant Center
•Confident with GA4 and GTM, able to identify tracking issues and formulate clear requests for developers
•Data-driven decision-making skills and ability to explain the reasoning behind decisions
•Teamwork and communication skills
•English B2+
Будет плюсом: e-commerce and US market experience
Условия
•Competitive salary and benefits
•Flexible working hours
•Free medical service, including dental care, at LODE clinic
•English course compensation
•Well-equipped office with snacks, fresh fruits, and nuts
•Ergonomic office chairs, including Herman Miller Aeron chairs
•6 Sick days
•Sports compensation
Prospective vacancy planned to be created and filled.