About
Lounge by Zalando is an online shopping club for fashion and lifestyle products, serving millions of members across 24 European markets. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. Customers sign up with their email addresses and can shop daily curated selections of limited-time promotional deals.
Responsibilities
•P&L ownership of your channel(s) - connecting KPIs (ROAS, CPA) directly to business outcomes: Revenue, Contribution Margin, and Customer Acquisition across 24 markets.
•Campaign execution and optimization across your channel portfolio, from strategy and investment allocation to day-to-day performance management.
•Data-driven investment frameworks that translate Business Unit growth targets into channel-level decisions, with clear weighting for incrementality and long-term customer value.
•Cross-functional contribution - partnering with Applied Science, Analytics, Brand & Creative, Martech, Buying, and Markets & Propositions in planning cycles, technology discussions, and campaign delivery.
•AI and automation adoption across your workflows - from campaign automation and audience signals to data analysis - keeping pace with platform shifts and emerging best practices.
•Accurate interpretation of quantitative and qualitative data into actionable customer insights and channel recommendations.
•Stakeholder communication - presenting channel performance and strategic recommendations clearly to senior marketing leadership.
Requirements
•2+ years of hands-on performance marketing experience with expertise in at least one of the following: SEA, Google Shopping, DV360, App Install, Apple Search Ads, Smartly, Meta, TikTok, Pinterest, Snap.
•Strong understanding of feed management, bidding mechanics, pixel/event tracking, and how technical decisions drive auction efficiency and revenue.
•Advanced proficiency in data-driven decision-making; comfortable in Excel/Google Sheets and at least one BI tool (Tableau, Looker, or equivalent).
•Basic SQL and/or Python required.
•You connect channel performance to P&L impact and engage credibly in budget discussions.
•Demonstrated experience applying AI tools and automation to marketing workflows - creative testing, audience modelling, bidding automation, or data analysis - with a drive to experiment and scale.
•You understand what drives membership sign-ups, repeat purchases, and long-term loyalty - not just immediate conversion metrics.
•You use customer segments and CLV thinking to shape channel strategy.
•You communicate clearly and in a structured way, tailor the message to the audience, and actively seek feedback to improve your work and blind spots.
•You build strong working relationships with internal and external stakeholders including platform partners (e.g. Google, Meta, TikTok).
Conditions
•27 days holiday per year (+ 1 day per calendar year, up to 30)
•2 paid volunteering days per year
•Hybrid working model - up to 60% remote per week
•Work from abroad for up to 30 working days per year
•Employee shares program
•40% off Zalando, 30% off Lounge by Zalando, plus external partner discounts
•Relocation assistance available (subject to prior agreement)
•Family services, counseling, and support
•Health and wellbeing options (including Wellhub/Gympass)
•Mental health support and coaching
•Biannual peer-to-peer review and access to our training platform
