About
Ticketmaster is a ticket marketplace and a provider of enterprise tools and services for the live entertainment business. It connects people around the world to live events.
Responsibilities
•Drive the local marketing strategy to reach yearly objectives, collaborating with teams in Germany and Austria
•Manage the local marketing budget, focusing on initiatives that support commercial and B2B outcomes
•Localise international brand campaigns to align with local culture and grow brand awareness
•Strategise and create campaigns for local events to meet ticket sales targets
•Manage and grow relationships with Live Nation presale partners, including sponsorship and barter arrangements in Switzerland
•Act as the key link between marketing and sales in Switzerland, aligning marketing activities with sales targets and pipeline needs
•Work with the GSA marketing team to align Swiss activities with GSA and global strategy
•Monitor the Swiss market and competitive landscape, particularly sales and partner activity, and share insights for GSA planning
•Build and maintain relationships with local promoters, venues, and partners, identifying joint marketing and business opportunities
•Represent Ticketmaster at relevant local industry, sales, and partner events in Switzerland
•Report on KPIs and analyse results to inform and enhance strategy
•Support the sales team with marketing insights and expertise for client pitches
•Represent the brand at external conferences and in media engagements
Requirements
•5+ years of marketing experience, ideally focused on brand, event, or B2B marketing
•Strong knowledge of the Swiss event, sports, and music landscape
•Experience in B2B and B2C marketing and understanding of how marketing supports sales and commercial goals
•Experience planning and executing events, ideally in entertainment, live, or sports environments
•Confidence representing a brand externally and strong stakeholder and relationship management skills with partners, promoters, venues, and media
•Professional proficiency in English, Swiss German, and French
•Willingness to travel regularly within Switzerland and to Germany and Austria as required
•Proven track record of leading campaigns and delivering against marketing KPIs
•Excellent communication skills and the ability to adapt to internal and external stakeholders
•Strong team spirit and motivation to contribute to a positive team culture
•Creative problem-solving skills for internal teams, partners, and clients
•Innovative, proactive, hands-on, and entrepreneurial mindset
•Ability to thrive in a fast-paced, dynamic industry
Nice to have: knowledge of additional languages
Conditions
•Contract Terms: Full-Time, 42.5 hours per week
•Regular travel within Switzerland and to Germany/Austria as required
