About MarketStar
For the past 35+ years, MarketStar has been generating revenue for innovative tech companies across the globe through outsourced B2B demand, sales, customer success, and revenue operations solutions. Headquartered in Utah, USA, with global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, MarketStar employs 3,000+ people worldwide.
About the Inside Sales Representative - Digital Advertising
MarketStar is looking for an Inside Sales Representative to support its Marketing Solutions team. This team drives revenue growth by re-engaging and reviving dormant Small-to-Midsize Business (SMB) accounts. The role involves identifying why previous advertisers have stopped spending, diagnosing friction points, and translating their current business objectives into high-impact strategies on the LinkedIn platform while consistently meeting revenue goals.
Location: Ogden, UT
What Will You Do?
•Focus exclusively on reviving a portfolio of inactive SMB accounts, consistently achieving or exceeding quota expectations through new spend activation.
•Develop and execute a strategic plan to re-engage 100% of your assigned book of business through consistent outreach, including phone, email, and video-call meetings.
•Identify historical barriers to spend and leverage subject matter expertise to educate former clients on new products and platform evolutions.
•Leverage various tools and processes to prioritize your book of dormant accounts based on re-activation propensity and engagement potential.
•Act as a digital media expert, translating a client's dormant marketing objectives into actionable, high-impact strategies on the LinkedIn Marketing Platform.
•Maintain rigorous CRM hygiene and forecasting accuracy, specifically tracking the conversion of inactive accounts to active spenders.
•Consistently meet or exceed quarterly client coverage, depth of engagement, and revenue targets.
•Be proactive about solving problems and be ready to take on additional initiatives and responsibilities as this growth motion evolves.
What Will You Need to Succeed?
•2+ years of professional experience in a sales, customer-facing, or high-volume outreach environment.
•Proven ability to handle high-volume outreach (phone/email) and the resilience to navigate rejection in a cold or inactive account environment.
•Strong communication skills across multiple channels (virtual meetings, phone, and email) with the ability to build rapport quickly.
•An interest in or exposure to digital advertising; ability to learn complex ad technology and explain it in ordinary terms.
•A track record of hitting or exceeding performance targets, demonstrating a proactive approach to pipeline management.
•Comfort interpreting performance data to show a non-spender the ROI potential they are currently missing.
•Proficiency with CRM systems (Salesforce preferred) and the ability to maintain forecasting discipline.
•Proven ability to work in a fast-paced, dynamic environment and navigate change effectively.
What We Offer
•Structured learning and career development programs
•Mental health program
•Generous Paid Time Off policy
•Paid medical leave
•Child/Dependent care reimbursement
•Education reimbursement
•401k match, hardship loan program, access to financial wellness advisor
•Comprehensive healthcare coverage including medical, dental, and vision
