APERCON

Influencer Marketing Manager (iGaming)

In short

This role manages and scales influencer marketing campaigns for an online casino, focused on CIS GEOs. It covers the full campaign lifecycle: sourcing and negotiating with influencers on YouTube, Instagram, TikTok, and Telegram, through content approvals, launches, optimization, and reporting. Mandatory iGaming (online casino/betting) experience and hands-on CIS market experience are required, along with knowledge of influencer traffic funnels from content integration to registrations and FTDs.

APERCON IS HIRING
Influencer Marketing Manager (iGaming)
We are looking for an experienced Influencer Marketing Manager to manage and scale influencer campaigns for online casino, with a strong focus on CIS GEOs.
Key Responsibilities:
•Develop and execute influencer marketing strategies across CIS GEOs.
•Source, evaluate, and negotiate with influencers across YouTube, Instagram, TikTok, Telegram, and other relevant platforms.
•Manage the full campaign lifecycle, from briefs and negotiations to content approvals, launches, optimization, and reporting.
Requirements:
•Mandatory iGaming experience (online casino and/or betting).
•Mandatory hands-on experience with CIS GEOs.
•Proven experience managing influencer marketing campaigns end to end.
•Strong knowledge of the CIS influencer market, relevant platforms, and audience behavior.
•Understanding of performance marketing, brand awareness campaigns, and their respective KPIs.
•Knowledge of influencer traffic funnels, from content integrations to registrations and FTDs.

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