About the Role
You will own end-to-end go-to-market execution for NFL and college football. You will coordinate marketing, product, partnerships, and operations; monitor KPIs, spend, and P&L performance; and turn data into investment decisions. You will build reporting and experimentation processes, identify execution gaps, and drive work forward quickly.
Requirements
•6+ years of experience running complex, cross-functional go-to-market initiatives
•Demonstrated P&L ownership and accountability for spend and performance outcomes
•Strong analytical skills and hands-on SQL or equivalent data-tool experience
•Ability to operate quickly and autonomously in ambiguous environments
•Experience coordinating cross-functional initiatives and unblocking execution
•Experience developing at least two acquisition or retention channels into repeatable programs with measurable impact
•Experience in sports, fantasy sports, or sports betting
•Background in crypto, fintech, or prediction markets
•Experience building a growth experimentation system from scratch
Responsibilities
•Own the NFL and CFB go-to-market plan end-to-end and update it weekly
•Run cross-functional syncs across marketing, product, partnerships, and operations
•Track KPIs and spend daily, flag variances, and recommend adjustments
•Build and maintain P&L visibility, including spend pacing, channel performance, and initiative ROI
•Translate performance data into invest, cut, or pivot recommendations
•Maintain the growth experimentation backlog and document tested hypotheses and learnings
•Identify execution gaps and directly close them or coordinate others to move faster
Benefits
•Equity
•Unlimited PTO
•Health, vision, and dental coverage
•401k match
•MacBook Pro, display, and accessories
