About Docplanner
Docplanner Group is a healthcare platform connecting patients with doctors across 13 countries. Its marketplaces, SaaS products, and AI tools help doctors, clinics, and hospitals work more efficiently.
Responsibilities
•Own website performance and drive growth through the web ecosystem
•Deliver web KPIs, especially form submissions and lead generation targets (MALs and MQLs)
•Identify structural and UX opportunities
•Plan and execute CRO initiatives and A/B tests
•Optimize and create landing pages and conversion funnels
•Handle web QAs to ensure high-quality, fast, and bug-free releases
•Analyze performance using tools such as GA4 and GSC
•Partner with the Web Analyst to turn insights into an optimization roadmap
•Turn insights and roadmap initiatives into measurable performance improvements
•Manage website initiatives end-to-end, from ideation and prioritization to launch and the post-launch backlog
•Create project plans and timelines and align stakeholders
•Coordinate with Marketing, Web Developers, Web Designers, and the Web Analyst
•Balance parallel initiatives across markets
•Ensure delivery aligns with business goals, deadlines, and growth targets
Requirements
•At least 3 years of experience in web management, preferably in a B2B or SaaS environment
•Strong understanding of CRO and lead generation
•Experience with website analytics tools such as GA4, VWO, or Hotjar
•Familiarity with CMS platforms, preferably HubSpot
•Project management skills and ability to handle multiple initiatives simultaneously
•Strong communication and collaboration skills for working with cross-functional teams
•Fluent English
Conditions & Benefits
•Healthcare insurance
•Wellness benefits, including gym memberships and mental health support
•Vacation, birthday leave, and time off to recharge
•Local benefits may include meal vouchers, transport allowances, or extended parental leave, depending on location
•Flexible hours
•Office hubs are available in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome, and Bologna
•Visa sponsorship is not available; candidates must already have the legal right to work in their country of residence or the role's location
