Medtronic

Event & Digital Sales Enablement Manager

In short

This role plans and executes marketing campaigns, digital sales enablement, congresses, and customer events for Medtronic's Nordic Surgical business across Denmark, Sweden, Norway, Finland, and Iceland. The company is a global medical technology leader, and the role sits within a Nordic commercial marketing team working closely with Sales, Product Management, and Clinical teams. It requires experience in marketing/event/commercial operations, managing budgets and vendors, digital/CRM platforms, and fluency in English and Danish with regular Nordic travel.

Careers that change lives start here
Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.
A Day in the Life
Nordic Surgical supports customers and commercial teams across Denmark, Sweden, Norway, Finland, and Iceland through integrated marketing, digital sales enablement, and customer engagement activities. The function translates Nordic and regional business strategies into coordinated programs that connect marketing campaigns, digital platforms, customer education, congresses, and events to support business growth and customer engagement across the Surgical portfolio.
This position is based at a Medtronic office location within the Nordic region and operates within a Flex work model. Regular travel across the Nordic countries is required, with occasional evening and weekend work to support congresses, customer meetings, and business events.
The Nordic Marketing, Digital Sales Enablement & Event Manager plans and executes marketing, digital enablement, and customer engagement initiatives that support commercial performance across the Nordic Surgical businesses. Working closely with Sales, Marketing, Product Management, Clinical, and external partners, this role delivers campaigns, digital solutions, congresses, and events that strengthen customer engagement and enable commercial teams to achieve business objectives.
Primary Responsibilities
•Lead Nordic marketing campaigns and customer engagement initiatives aligned to commercial priorities and growth objectives.
•Drive adoption and optimization of digital sales enablement platforms, tools, and content to improve field force effectiveness and customer interactions.
•Plan and execute congresses, customer events, workshops, and sales meetings, ensuring compliance, budget adherence, and high-quality delivery.
•Partner with Sales, Product Management, Clinical, and Regional Marketing teams to develop customer-facing programs that support business objectives.
•Manage external agencies, suppliers, and event partners to deliver projects on time, within budget, and in compliance with Medtronic standards.
•Analyze campaign, event, and digital engagement performance metrics to identify insights and improve future activities.
•Support ongoing enhancement of digital enablement processes, tools, and best practices across the Nordic commercial organization.
•Manage budgets, project timelines, and operational plans across assigned marketing, digital, and event activities.
Required Qualifications
•Bachelor's degree or equivalent and experience in marketing, sales enablement, event management, commercial operations, or related commercial functions.
•Experience managing end-to-end marketing campaigns, customer events, congresses, or commercial programs within a multinational organization.
•Experience with digital marketing, customer engagement, customer relationship management (CRM), or sales enablement platforms.
•Experience managing multiple projects, budgets, vendors, and external partners simultaneously.
•Fluent in English and Danish with the ability to travel regularly across the Nordic region.
Preferred Qualifications
•Experience within the medical device, healthcare, pharmaceutical, or life sciences industry.
•Knowledge of healthcare congresses, healthcare professional (HCP) engagement, and industry compliance requirements.
•Experience supporting commercial teams through digital sales enablement, CRM systems, or multichannel customer engagement programs.
•Experience working within a Nordic or international matrix organization.
•Certification in project management, digital marketing, event management, or customer engagement disciplines.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
Pay range for Denmark: 504,000.00 DKK - 756,000.00 DKK. The final salary within this range will be determined based on objective, job-related criteria, including relevant experience, skills and qualifications, in accordance with our compensation framework.

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