About this role
The Global Sales and Operations Strategy team drives growth and digital transformation across our international sales organization. Within this group, the Digital Expansion team owns the end-to-end digital journey for our partners across all digital channels.
As our Digital Acquisition Funnel Owner Lead, you will act as the driving force behind the partner experience—from initial acquisition to ongoing retention. Embodying our values to lead, deliver, and care, you will connect data and strategy to foster seamless teamwork and deliver outstanding results for our partners.
Working closely at the intersection of Product, Marketing, Commercial, and Data Engineering, you will turn complex funnel diagnostics into actionable clarity that powers smarter decisions and optimizes conversion across our digital ecosystem.
These are some of the key components to the position:
•End-to-End Funnel Ownership: Track and report on all stages of the partner journey, ensuring high data accuracy and actionable insights across every touchpoint.
•Cross-Functional Alignment: Coordinate closely with Product, Marketing, and Commercial teams to drive shared priorities and a unified digital strategy.
•Performance Optimization: Analyze drop-off points across the digital experience, aiming high to lead initiatives that boost conversion rates.
•Data Integrity: Partner with Data Engineering to proactively maintain consistent, high-quality funnel data across all digital platforms.
•Clear Communication: Translate complex findings into straightforward recommendations that empower stakeholders to make confident decisions.
•Innovation & Excellence: Explore digital solutions and automation to enhance self-serve experiences and drive operational efficiency.
What will you bring to the team?
•Funnel & Digital Expertise: Deep understanding of digital acquisition funnels, conversion optimization, and end-to-end customer/partner journeys in a tech or digital-first environment.
•Data & Analytical Skills: Proficiency in leveraging data platforms (e.g., Salesforce, BigQuery, SQL, Tableau) to build reports and deliver clear, actionable insights.
•Cross-Functional Collaboration: Exceptional skill in aligning diverse stakeholders across Product, Marketing, Commercial, and Data Engineering to achieve common goals.
•Communication & Storytelling: Ability to translate complex data into compelling, structured narratives for both technical and business audiences.
•Digital & AI Mindset: Curiosity and drive to leverage modern digital tools, automation, and AI solutions to optimize performance and create lasting impact.
•Goal Commitment: A proactive, results-oriented approach with a strong commitment to delivering high-quality outcomes in a fast-paced environment.
