About Alan
Alan integrates insurance, prevention, and care into a single user experience. It partners with over 40,000 companies and serves more than 1 million members.
Responsibilities
•Own a defined Customer Marketing workstream independently, from diagnosis through rollout
•Turn customer, market, and field insights into narratives, programmes, and concrete actions
•Work with Sales, Customer Success, Product, Marketing, and local teams to advance initiatives
•Prioritise opportunities based on customer needs, business impact, and available evidence
•Design rollout, adoption, and feedback mechanisms
•Define relevant metrics, measure impact, and iterate based on results
•Connect Customer Marketing work to adoption, commercial effectiveness, or business growth
Requirements
•Experience owning a meaningful Customer Marketing, commercial, GTM, or customer-facing Marketing scope
•Strong customer and commercial judgment
•Ability to structure ambiguous problems and make clear choices
•Strong communication, narrative, and stakeholder management skills
•Experience turning insights into action, adoption, or measurable business impact
•Ability to work hands-on with limited direction
•Curiosity, adaptability, and willingness to expand your scope over time
Conditions
•Alan provides a stimulating work environment and perks designed to support employee satisfaction and effectiveness
•The company has an innovative working method and cultural values that guide its approach to work
