Rituals

content creator for social platforms

In short

This role creates platform-native organic social content—static posts, carousels, Reels, and short-form video—primarily for Instagram and also TikTok, Facebook, and Pinterest, for a brand and lifestyle products company. It requires 5+ years of experience or a strong portfolio showing deep native-platform expertise, graphic design and video editing skills, and the ability to shoot and edit on iPhone while collaborating with Social Marketing and Content & Design teams. The work is hybrid in Amsterdam, mostly office-based (about four days a week).

About Rituals
Rituals transforms everyday routines into meaningful moments through its brand philosophy and products.
Responsibilities
•Create platform-native organic social content, including static posts, carousels, Reels, and short-form videos, primarily for Instagram and also for TikTok, Facebook, and Pinterest
•Transform campaign assets, pack shots, and existing brand materials into fresh social content using graphic design, video editing, and basic motion techniques
•Capture and edit social content on iPhone, responding to trends, cultural moments, and fast-turnaround opportunities while protecting the brand identity
•Apply creative judgment to typography, composition, pacing, imagery, sound, and visual storytelling
•Identify opportunities to evolve content and experiment with new platform behaviors and formats
•Collaborate with Social Marketing, the Content & Design Studio, and other stakeholders; explain creative choices, manage feedback, and improve creative ideas and ways of working
•Help shape how the team works and thinks about creating content
Requirements
•Proven experience creating organic social content, demonstrated through 5+ years of relevant experience or a strong portfolio or channel history showing deep, native platform expertise, particularly on Instagram and TikTok
•Strong graphic design skills and an excellent eye for typography, composition, hierarchy, image selection, and visual storytelling
•Ability to create short-form video edits, capture content on iPhone, and use basic motion design across platforms
•Creative curiosity and executional strength, with an ability to apply social trends and platform developments while maintaining the brand identity
•Ability to work independently, take ownership, make clear creative choices, collaborate with stakeholders, manage feedback and priorities, and constructively advocate for stronger creative outcomes
Conditions
•80% office work, typically four days per week, and 20% work from home
•Flexible working hours tailored to your personal rhythm
•Staff discount on Rituals products
•Attractive bonus
•Unique opportunities for personal and professional growth
•Company and team events
•A business case and personality and capability assessment to complete from home

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