About the area
The Private Bank is one of Deutsche Bank's core businesses, serving private clients across different brands, channels and client segments. Within the Private Bank, Marketing & Client Experience is responsible for creating relevant, consistent and data-driven client experiences. By combining client insights, marketing expertise and digital capabilities, the team supports client engagement, business growth and long-term client relationships.
As part of the Private Bank's marketing transformation, we are building a modern Marketing Technology ecosystem based on Adobe Experience Cloud and establishing new ways of working across Marketing. The role will help Marketing teams make effective use of data, automation, personalisation and artificial intelligence to deliver more relevant and measurable client interactions.
Your tasks
•You drive the adoption, rollout and continuous development of Adobe Experience Cloud and related marketing technologies across Marketing
•You act as a subject matter expert for Adobe capabilities, integrations, governance and best practices, advising stakeholders across Marketing, Technology and Data
•You translate business requirements into scalable platform capabilities, processes, operating models and practical use cases
•You develop standards, playbooks and enablement formats, and lead communication, training and change activities to support platform adoption
•You support the implementation of data-driven client journeys, campaigns, content operations, personalisation and marketing automation capabilities
•You monitor adoption and business outcomes, identify optimisation opportunities and help turn developments in artificial intelligence, automation and MarTech into tangible business use cases
Your skills and experience
•Experience with Adobe Experience Cloud, MarTech platforms or comparable enterprise marketing technologies
•Experience in delivering platform implementations, capability rollouts or digital transformation programmes
•Strong understanding of client journeys, campaign management, content operations, marketing automation, personalisation and analytics
•Experience in stakeholder management, change management, training and organisational enablement
•Ability to connect business and technical perspectives and translate strategic objectives into practical, scalable solutions
•Strong communication, facilitation and project management skills, combined with fluency in English and German
•You effectively leverage AI tools to enhance productivity, streamline processes, and address business challenges. At the same time, you make informed decisions and ensure that data and AI-generated results are handled responsibly and with due care
What we offer
We provide you with a comprehensive portfolio of benefits and offerings to support both your private and professional needs.
•Emotionally and mentally balanced: consultation in difficult life situations as well as mental health awareness trainings
•Physically thriving: health check-ups, vaccination drives as well as advice on healthy living and nutrition
•Socially connected: PME family service, FitnessCenter Job, flexible working (e.g. parttime, hybrid working, job tandem) as well as an extensive culture of diversity, equity and inclusion
•Financially secure: pension plans, banking services, company bicycle or "Deutschlandticket"
Since offerings slightly vary across locations, please contact your recruiter with specific questions.
This job is available in full and part time.
In case of any recruitment related questions, please get in touch with Celine Rock (+49 1755308577).
