Location
On-site at the employer's location; Almaty region, address: Baku
Company
E-commerce business focused on transaction-driven digital marketing and performance growth.
What you will do
•Manage Meta and TikTok campaigns across prospecting, remarketing, and catalog sales.
•Build audience structures using product interactions and native platform events.
•Configure web and app destinations, including Universal Links, deep links, app events, Meta SDK, Conversions API, and TikTok tracking.
•Optimize campaigns toward delivered purchases, GMV, ROAS, and cost per delivered purchase.
•Design and evaluate creative, audience, product, and offer experiments.
•Identify and resolve incorrect campaign settings, permissions, events, and audience configurations.
Requirements
•3–6 years of professional experience.
•Strong hands-on experience with Meta Ads and TikTok Ads in e-commerce.
•Experience with catalog sales, dynamic product ads, prospecting, and remarketing.
•Understanding of app and web conversion tracking and attribution.
•Experience optimizing campaigns for sales and revenue, using commercial results rather than platform metrics alone.
•Strong analytical thinking and willingness to challenge incorrect assumptions.
Culture & Benefits
•Full-time, on-site work format.
•Collaboration with Design & UX, Growth Merchandising, Analytics, and MarTech.
