X-FLOW

Senior Ad Monetization Manager

In short

This role drives ad monetization strategy and revenue growth for Happy Color, a top ad-driven mobile app, at X-FLOW, a mobile game development company founded in 2018. The position covers A/B testing, ad network and partner management, and cross-team collaboration with product, marketing, and development. It requires 3+ years of mobile ad monetization experience, strong analytical and data-driven decision-making skills, and upper-intermediate or higher English.

About X-FLOW
X-FLOW is a mobile game development company established in 2018. We gained recognition after the release of Happy Color, the most popular digital coloring book and one of the most successful ad-driven mobile apps in the world.
We're looking for a Senior Ad Monetization Manager to join our team.
Responsibilities
•Develop and optimize ad monetization strategies for Happy Color.
•Promote initiatives to increase advertising revenue.
•Conduct A/B testing with monetization set up.
•Manage relationships with ad networks, partners, and vendors to ensure effective ad placements and negotiations.
•Collaborate with product, marketing, and development teams to integrate ad solutions seamlessly into the gaming experience.
•Analyze the market and keep informed of best practices, their implementation and improvement.
Requirements
•3+ years of experience in ad monetization for mobile products.
•Deep understanding of ad monetization flow principles, proved experience with various mediators/advertising partners.
•Strong analytical skills, deep knowledge of key monetization metrics and the ability to make data-driven decisions.
•Experience conducting A/B testing of ad strategies.
•Excellent communication and project management skills.
•English - upper Intermediate or higher.
What We Offer
•Competitive salary and benefits package.
•Opportunity to work with a talented and passionate team in a creative and dynamic environment.
•Flexible working hours and remote/office work options.
•Career growth and professional development opportunities.
•A fun and inclusive company culture that celebrates diversity and creativity.
Join us and let's create great content together!

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