Pink Elephant

Руководитель продукта и роста (mental health)

In short

This lead-level, fully remote role runs product growth experiments across a portfolio of B2C mental health apps for the US and UK market, deciding what to scale or kill based on data. The company, Pink Elephant, builds its own mental well-being products and currently has four in its portfolio. It requires experience with B2C subscription products (mental health, wellness, digital health, or edtech) and a track record of launching a product or business from scratch with ownership of its financial or equity outcome. Work can be part-time or full-time, and the company expects pivots and dead ends rather than quick wins.

About
Pink Elephant creates digital products and services focused on mental well-being and personal development. It builds its own mental health apps for the US and UK and currently has four products in its portfolio.
Responsibilities
•Run several tests each month across products
•Draw conclusions from data and decide what to stop and what to scale
•Set up a strategy
•Find the audience and narrative first, then shape products around them
Requirements
•Experience with B2C subscription products, mental health, wellness, digital health, or edtech
•Experience launching a product or business from scratch and owning its financial or equity outcome
Conditions
•Part-time or full-time work
•No quick wins are expected; the company anticipates pivots, tests, and dead ends

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