Artefact

Programmatic Display Consultant

In short

Senior Programmatic Display Consultant role at Artefact, an applied AI consultancy, based in the Utrecht office within a 15-person Digital & Data Marketing team. The role involves developing and optimizing programmatic display and video campaigns, managing DSP and publisher relationships (DV360, CM360, DPG, ShowHeroes, GumGum), onboarding clients onto Google Marketing Platform, and leading client relationships. Requires at least 3 years of relevant experience, fluent Dutch and English, and strong knowledge of programmatic display, attribution and CDP concepts.

About Artefact
Artefact is an applied AI company. We build systems that run in production, in our clients' own cloud, and keep running after we leave. We are present in 27 countries across all continents with a team of 2,500 employees, offering a comprehensive set of AI & data solutions built on deep data science and cutting-edge AI technologies. From strategy to operations, we partner with 1,000+ clients, including some of the world's top 300 brands such as Samsung, L'Oréal and Sanofi. Our work spans the full data and AI value chain, including data strategy, data quality and governance, data platforms, AI solutions, and data-driven customer experiences.
Artefact Benelux is looking for an ambitious Senior Programmatic Display Consultant to shape the future of our programmatic display & video offering from our Utrecht office. You'll join our growing 15-person Digital & Data Marketing team and play a key part in our Programmatic Display & Video team. Together, we deliver best-in-class media strategy, audience management and innovative campaigns across display and video platforms. You'll drive branding and performance results for national and international clients, working closely with the paid media team and client strategists.
As a local Google Marketing Platform (GMP) reseller, we have a strong relationship with Google and deep knowledge of its tech stack. We don't just run exceptional campaigns: we also onboard clients onto GMP, advise on best-in-class setup, media and audience strategy, and support their in-house teams along the way. We also work with local publishers and other programmatic solutions. Artefact is tool- and publisher-agnostic, and always looks for the best results for our clients.
Responsibilities
•Translate client objectives into communication and online marketing strategy, including media mix, KPI setting and media plans
•Develop, implement and optimize programmatic display and video strategies
•Oversee day-to-day campaign management and act as the main point of contact for your clients
•Lead client relationships, from client-facing communication to ongoing account management
•Manage relationships with DSPs such as DV360 and publishers such as DPG, ShowHeroes and GumGum
•Build new partnerships with publishers active in the Benelux market
•Onboard clients onto Google Marketing Platform, supporting account creation and integration into their wider digital ecosystem
Requirements
You are analytical, detail-oriented and curious. You take ownership, learn new tools independently, and aren't afraid to challenge existing ways of working. On top of that, you bring:
•At least 3 years of experience in a similar role, ideally at an online advertising agency or advertiser
•Fluent Dutch and English
•Proven knowledge of programmatic display concepts (budgets, bids, landscape, KPIs, Floodlight, audiences) and of DV360 and CM360
•Knowledge of the publisher and DSP landscape in the Netherlands
•Strong analytical skills, with the ability to turn raw data into client-specific reports and visualizations
•Knowledge of attribution and tracking principles
•An understanding of the possibilities and limitations of CDP concepts
•The ability to explain technical concepts to a non-technical audience
•Curiosity about bringing AI into your daily workflow
A plus: experience with paid social campaigns or B2B marketing
What we offer
•Learning and development: Join a team of passionate digital consultants always ready to help each other, providing opportunities to learn and collaborate with some of the best in the field
•Culture of celebration: We take pride in our work and celebrate successes together. Expect regular team events, fun activities, and a collaborative spirit that makes coming to work enjoyable
•Competitive rewards: a comprehensive benefits package including a competitive salary, phone and travel reimbursements, a remote work allowance, a Onefit membership discount, and the laptop of your choice
•Work-life balance: a hybrid work environment that allows flexibility
•Fuel your day: a delicious and healthy lunch provided daily with an extensive organic buffet
•Weekly unwind: a weekly massage session from our office physiotherapist
•Centrally located: Utrecht office conveniently situated next to the station for easy commuting
•Career growth opportunities: a focus on continuous learning and internal promotions

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