About the Company
BioPhorum brings together leading pharmaceutical and biotechnology companies to collaborate on shared challenges, accelerate innovation, and improve patient outcomes across the life sciences industry.
Responsibilities
•Lead go-to-market strategies for new products and major enhancements
•Develop product positioning and messaging for scientific and commercial audiences
•Create integrated marketing campaigns across digital, content, partner, and sales channels
•Equip Sales teams with presentations, case studies, product collateral, and launch materials
•Analyze market trends, customer insights, and competitor activity to strengthen commercial positioning
•Work with Product Management to influence product strategy using customer and market intelligence
•Measure campaign performance, optimize activity, and demonstrate commercial impact
•Manage campaign budgets and ensure strong return on investment
•Collaborate with Product, Sales, Customer Success, and Marketing stakeholders to deliver successful launches
Requirements
•Experience in product marketing within pharmaceuticals, biopharma, life sciences, or another technical B2B environment
•Proven experience leading product marketing or go-to-market initiatives
•Excellent copywriting and communication skills, particularly for technical or scientific audiences
•Commercial mindset and ability to translate marketing activity into business growth
•Experience working closely with Product and Sales teams
•Strong organizational skills and ability to manage multiple priorities
•Confidence influencing stakeholders across different functions
•Entrepreneurial approach and passion for delivering measurable results
Nice to Have
•Experience with CRM platforms, marketing automation tools, analytics software, or SaaS products
Conditions
•Competitive salary and comprehensive benefits package
