About ArtWorkout
ArtWorkout is a mobile app that teaches users how to draw through gamified step-by-step lessons and real-time feedback. It has over 1 million monthly active users, more than 4,000 lessons, and a hybrid subscription-and-advertising monetization model. Users worldwide use the app to learn and enjoy drawing, relax, improve hand coordination after strokes or injuries, and give children meaningful screen time.
Responsibilities
•Generate product growth ideas focused on paywall conversion, user onboarding, and retention strategies
•Own and improve the first-session customer journey by analyzing each step, removing friction, and enhancing user delight
•Develop and maintain a product roadmap, prioritizing features and experiments based on user feedback, data analysis, and business goals
•Monitor key product metrics, conduct A/B tests, and make data-driven decisions for continuous improvement
•Collaborate with engineering, marketing, and support to implement ideas and maintain a unified product message
•Analyze market trends, competitor strategies, and emerging technologies in mobile apps and EdTech
Requirements
•At least 3 years of experience as a Product Manager for a B2C mobile application
•A strong portfolio of successful projects
•Demonstrated success optimizing paywalls and implementing monetization strategies such as freemium, subscriptions, and in-app purchases
•Deep understanding of user psychology and a passion for intuitive, engaging user experiences
•Ability to derive actionable insights and compelling hypotheses from data
•Creative and strategic thinking, confidence to challenge the status quo and propose bold ideas
•Proactive, autonomous ownership and ability to drive projects forward with minimal supervision
Conditions
•Competitive salary aligned with the market and your experience
•Work on a product used by a global audience
•Collaborative and supportive team of talented professionals
•Opportunities for professional development and learning
•Standard benefits package, including paid vacation and sick leave