About the Company
Allformance is a data-driven media consultancy and trusted partner of Google, TikTok, Snap, and Amazon. It builds campaigns for over 100 global brands across fintech, e-commerce, and gaming.
Responsibilities
•Launch and scale Google Ads campaigns across Search, PMax, Demand Gen, YouTube, and Display, including keyword strategy, audience targeting, and competitor analysis
•Analyze GA4 and Google Ads data, conduct account audits, identify growth opportunities, and turn data into actionable steps
•Manage large ad budgets with a focus on CPA and ROAS, and optimize performance through creative A/B testing
•Set up conversion tracking using GTM, GA4, and APIs, and adopt new Google Ads features and industry trends
•Present strategies to clients and support team members' growth through mentoring
Requirements
•5+ Years of hands-on Google Ads management experience with proven large-scale results
•Deep expertise in Google Ads formats, campaign structure, keyword strategy, and ad creation
•Strong GA4 and GTM skills and a solid understanding of conversion tracking and attribution
•Strong English communication and presentation skills for client-facing and internal interactions
•Proficient Russian for certain internal communications
•Able to manage multiple clients across different verticals and markets; proactive, results-driven, independent, and actively uses AI tools
Nice to Have
•SQL, Python
•Experience in Fintech, Streaming, Gaming, or E-commerce
•Work in international markets
•Current Google Ads certifications
•Team leadership experience
Conditions
•Corporate English lessons and speaking clubs with colleagues from around the world
•Private health insurance
