Lely

Marketing Specialist - Fixed Term

In short

Junior Marketing Specialist role at Lely, supporting the marketing plan for Italy within a 44-person South-East Europe/Turkey cluster team based in Colturano (MI). The role covers social media and META advertising campaigns, content production, CRM campaigns and data analysis, working closely with Sales and other marketing colleagues. It's a 1-year fixed-term, hybrid position requiring a marketing/communication degree, 1 year of online marketing experience, Facebook/Instagram Ads experience, excellent English, and a driving license with personal car since the office isn't reachable by public transport.

About Lely
A sustainable, profitable and enjoyable future for dairy farmers by combining robotization, engineering and farmer knowledge. We believe in that. That started 75 years ago with a dream of two brothers in Maassluis (The Netherlands). Since then, we have been an innovative leader in automated systems for dairy farmers around the world. With 2.300 specialized professionals, we are constantly working on new agricultural revolutions. We do this from our Campus in Maassluis, but also from other international offices. Together we have the goal: to make dairy farming interesting for the next generation.
Responsibilities
Reporting to the Marketing Manager South East Europe and Turkey (SEET), and working in close cooperation with other marketing colleagues, you will support the execution of the marketing plan for Italy, with the aim of achieving maximum brand exposure and help increase adoption rate.
Your main activities:
•Support the execution of the Cluster marketing plan through online activities
•Direct and first-hand implementation of META campaigns on Facebook and Instagram
•Management of the social media editorial plan and organic posting on social media (Instagram, Facebook, YouTube)
•High-quality content production, such as blog posts, videos, to attract site traffic and create new leads, working in cooperation with the local Sales team and the other Marketing Specialists
•Implementation of global corporate campaigns, tools and initiatives
•CRM campaigns and data analysis to support Sales and marketing strategies
Requirements
•You have a degree in Marketing and/or Communication and 1 year experience in a marketing role, with online marketing expertise
•You have an excellent knowledge of English
•You are attentive to details, creative, well organized in planning, focused on execution and able to work in a team
•You have experience with Facebook and Instagram Ads (experience with YouTube preferred)
•You are available to participate in company events and visit farms and to travel to the HQ (The Netherlands) if necessary
•You hold a driving license and personal car – the office is not reachable by public transport
Conditions
•1 year temporary contract
•International environment. You will be in contact with the international marketing team on a weekly basis
•Periodic marketing trainings to increase your marketing skills
•A fast growing company, with a young and dynamic team and certified Great Place To Work®
•An open work environment with flexible working hours
•Our Lely Academy with a variety of training programs
•The position will be aligned with a predefined salary band, which will be disclosed to the candidate during the recruiting process
Our Cluster
Our cluster is in Colturano (MI), and it supports the distribution network of Lely Centers in South-East Europe and Turkey. We are a young and enthusiast team, consisting of 44 people distributed between Colturano office and Istanbul branch office.
Questions about the position or the procedure can be sent to [email protected]

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